Hashtags 101 . One of the surest ways to increase your visibility is to use hashtags. You have to know how to choose the right hashtags and also use a mix of two or more, so here are 9 type of hashtags you can choose from: . 1. INDUSTRY HASHTAG; These are general hashtags and there are usually very competitive. There mention the industry generally and attract general population across everywhere e.g #fashion has over 615 million posts, and is still growing you know, so it's very competitive that's why you can't use only one general hashtag but to mix with other types. . 2. NICHE HASHTAGS Niche simply means your specialty, it is one step down from the general hashtags and has low population. People searching for a specific niche of an industry will more likely find you than wandering in the general e.g #fashiondesigner has about 11milion posts and still counting yet it is less than the general fashion hashtag. . 3. BRAND Find brands in your industry that must have created their own hashtags and follow. Using their hashtags give you visibility in two ways; you can try to be featured by the brand directly or indirectly. E.g #weddingplusnigeria could directly feature your Design of wedding gown. If you use their hashtag more, IG has a way of putting your post in their feed to their followers. Seconndly, you can check branded hashtags to make more connections and gain new real followers because people that use this hashtags are likely people like you in your niche. Deliberately join in conversations, follow and like others and you get introduced with more visibility. Moreso, you can also create a branded hashtag after you have gained a lot of followers, you have the responsibility of "marketing" your branded hashtag especially to people in your niche . 4 COMMUNITY HASHTAGS There are open community hashtags and you can belong and be a member of the tribe. E.g #nsmtribe #uuytribe #girlbosses etc. Using these hashtag makes you seen as a part of a tribe and people tend to trust your "membership" to follow you especially if you are active in liking and commenting others. πππππππππ Lerrus pause here and do a little research on the above hashtags. Part 2 comin (at Akwa Ibom) https://www.instagram.com/p/BsoHB-6HCeQ/?utm_source=ig_tumblr_share&igshid=v1eju54cep7x
