(via https://www.youtube.com/watch?v=2uydf2gLRic)

Tsu Social Media that rewards content creators 

HOW TO EXPLAIN TSŪ TO FRIENDS

By Tsu GuruOct 24, 2014New Monetization Methods

I have been getting a lot of people asking me how they explain Tsū to their friends, so I’ll share how I do it.  As it was brilliantly mentioned by Vito Mucci, people are conditioned to be used by the money makers. He mentions a study done where marketers set up 3 cupcake stands at different colleges all within a close geographic distance.

Selling the cupcakes for $1

Giving the cupcakes away for free

Offering a dollar to those willing to take a cupcake

Guess which stand moved the most cupcakes… #1… and then #2 and # three was a distant third!  I guess if I was walking around and someone offered me a dollar to take a cupcake, I would be pretty sure there was a hit out on me!  Tsū will pose the same problem of sounding too good to be true or make them feel like there is a catch.

With this in mind, I think you need to walk people down what they know and then steer them from conventional methods.  When I speak to someone, it goes something like this:

CONVERSATION

Me – “You should really check out Tsu.  It’s very cool”

Them – “Oh yeah… what is that all about?  I see it on Facebook”

Me – “Yeah, it’s a lot like Facebook or Instagram, but you know how Facebook has ads on the side of your page?  And you know how that’s they make money?”

Them – “Yes”

Me – “Well Tsū believes that since everyone works to build up the network, then everyone deserves their piece of the advertising revenue!  Rather than make one Mark Zuckerberg really rich, we all get a little bit”

Them – “Oh… cool… but what’s in it for them?”

Me – “Well, 2 things.  First of all, they take 10% off the top.  When they bring in a dollar of revenue, they take $.10 off the top.  Facebook brought in $4B last year, so 10% is a lot!  Second, when users make money and cash out, they will charge a small service fee like PayPal.”

Them – “I got you.  I’ll have to check it out”

Me – “Well, the site is invite-only, so if you want, I can give you an invite link”