LISTEN: Queen Ifrica x Damian Marley = Trueversation | New Album (Out 3.3)
The Jamaican award-winning singer, songwriter and social activist Queen Ifrica calls for global change on her third studio album Climb, available March 3, 2017 via VP Records. Queen Ifrica will debut new material from the album tomorrow (1.14) at Jamaicaâs annual Rebel Salute festival.
Today (1.13), fans can pre-order Climb as well as purchase the albumâs first single âTrueversationâ feat. Damian âJr. Gongâ Marley. A music video for the song will follow next week.
LISTEN to Queen Ifricaâs âTrueversationâ ft. Damian âJr. Gongâ Marley:
https://soundcloud.com/vp_records/trueversation-feat-damien-marley-single-promo-use-only/s-oDGvx
Throughout Climb, she touches on key social issues. The soul-tinged reggae track  âI Canât Breatheâ rails against ongoing police brutality in America; the ska flavored âRebellionâ name checks uprisings across several continents that have secured rights and improved the lives of many marginalized individuals. This sentiment is reinforced on âBattlefieldâ, which warns âwe never yield, its war on the battlefield, if you nah hear you ah go feel.â Â
She also continues to uplift the younger generation. Queenâs beautifully sung lyrics encourage perseverance during hard times on the title track and she reveals two of her greatest motivational sources, her mother and grandmother on âAsk Me Granny.â On âBlack Womanâ she implores young ladies to know their worth and not be swayed by objectifying trends in popular culture.
âThese songs come to me as I am watching the world; I see myself as a social worker that uses music as my tool because music is the greatest weapon to impact societal change, to help young people to understand themselves more,â Ifrica says.
Queen Ifrica
Swooping in from Montego Bay, Jamaica, Queen Ifrica has taken the reggae scene by storm with hits like âRandy,â âBoxers and Stockings,â âJus my Brethren,â âBelow the Waistâ and âDaddyâ as well as more recent singles like âLove Is Not Blindâ and âI Canât Breathe.â From her humble beginnings of winning talent contests to joining the Tony Rebelâs Flames crew in 1998, she has blossomed into one of the genreâs top cultural artists with her roots firmly secured in the Rastafarian faith. Â Climb is Ifricaâs third full-length album, following Montego Bay (2009, VP Records) and Fyah Muma (2007, Flames Productions).
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