#trish bertuzzi

Trish Bertuzzi: Never use the word ‘sorry’ 

“Lean in, speak out, have a voice in your organization, and never use the word ‘sorry.'” -Trish Bertuzzi. 

Q: Your book, the Sales Development Playbook, is all about building a successful sales development team and strategy. What do you think is the biggest misconception when it comes to sales development today?

A: That it’s easy. It has never, in the history of sales, been harder to get to engagement or arouse curiosity with our buyers than it is right now. Mainly because we have inundated them with white noise. All they get is horrible voicemails, template emails, content that is crap – we have buried them and they’re done with it. That’s why sales development has become such a critical function, because you need someone who’s focused on doing nothing but getting to engagement with your potential buyers.

Q: What is your advice for finding and identifying great sales development reps?

Who is Disrupting the Sales Industry?

In today’s society sales researchers & bloggers are leading the innovative process in the industry. Successful salespeople and sales driven companies know it and follow closely their work and research paper. The project between salesforce and Aaron Ross highlight clearly this new type of relationship between researchers/bloggers and innovative companies. In the same idea Salestools.io - Outbound Sales Acceleration is always looking for new processes and features, develop by sales researchers, to help its valuable customers to hit their quota!

Episode 1: 5 Sales Bloggers Every Entrepreneur Should Follow

Trish Bertuzzi

Trish Bertuzzi is a well known name in the sales community. Passionate about Inside Sales she founded and run The Bridge Group where she is helping B2B tech companies to build high class inside sales teams and helping them taking vital decisions about implementation strategy, process, tactics, technology, and and tools. Trish got rewarded multiple times for her contribution to the sales community. One of her best book is certainly The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales (2016).

Website:www.bridgegroupinc.com 

Twitter:@bridgegroupinc 

LinkedIn: trishbertuzzi

Joanne Black

Joanne Black is a top influencer and writer about referral selling. She has published various sales bestselling book about Referral selling such as No More Cold Calling (2006). She is the author of “No More Cold Calling,” her Selling System is built on the basic system of world of mouth but with our today’s technology. Indeed she highlights the fact than cold call doesn’t work (71% of buyers find cold calls annoying ) and being introduced by someone increase significantly the chance of closing deals.

Website:www.nomorecoldcalling.com 

Twitter:@ReferralSales 

LinkedIn:joanneblackreferralsales

Deb Calvert

Deb Calvert, President of People First Productivity Solutions help companies to build organizational strength by Putting People First. Her work is focus on the human part of the business by focusing on Coaching Executives, Managers & Sales Teams, Leadership Development lessons for Leaders at Every Level, Training for Managers and Sales Professionals, Consulting activity on Team Effectiveness, Sales Productivity & Sales Selection. DISCOVER Questions™ Get You Connected (2013) is one of the greatest sales book, built on a 15 years research, with valuable tips on every steps of the sales process.

Website:www.peoplefirstps.com 

Twitter:@PeopleFirstPS 

LinkedIn:debcalvertpeoplefirst

Colleen Francis

Colleen Francis is recognized as one of the most famous sales consultants in today’s society. She is specialized on Sales Consulting, B2B Sales Prospecting, Sales Networking, Sales Accountant Management & Sales Negotiation. Colleen works with companies to build, implement and refine their sales teams to scale their business. She has published some very valuable sales books such as Nonstop Sales Boom (2014) she  has built one of the top 5 most effective sales training organizations in the market.

Website:www.engageselling.com 

Twitter:@EngageColleen 

LinkedIn:colleenfrancis

Aaron Ross

Aaron Ross is also a well known name in the sales community. He is first famous for having built a Salesforce.com’s $100 million sales machine. Then he his also famous for his book and theory so call Predictable Revenue. His theory totally revolutionized the outbound sales prospecting industry. Predictable Revenue (2011) is a framework for effectively generate high quality leads and contradicts traditional selling techniques. Aaron break the process down into actionable steps, which we’ll be sharing with you throughout this guide. 

“Ross’ Vision:

1. Don’t let the so-called “reality” stop you.

2. Subteams and miniCEOs, cool idea for teams within companies.

3. Design CEOs and VPs of Sales out of the sales process.

4. The future of sales is on new user acquisition and important titles like VP of Lead or Demand Gen.

5. Design self-managing teams.”

Website: http://predictablerevenue.com/ 

Twitter:@motoceo 

LinkedIn:Aaron Ross 

Episode 2 here!

Video book review of Sales Development Playbook by author Trish Bertuzzi. A look at the sales development process for Sales management, leadership and inside sales management.