#topswag

For Immediate Release

After a month of exhilarating search across South Africa for the ultimate men who DEFINE, CREATE and INSPIRE the modern african man's style: CSquared's search for it's next brand ambassador and the next #TOPSWAG Style Icon Groomed by L'Oreal Men Expert has attracted more than 200 entries via Facebook of stylishly dressed men vying for a spot as a FINALIST to continue onto the public voting phase.

Here are the esteemed judges who will select the TOP 30 Entries from the Competition and decide who will be the man to be CSquared’s TOPSWAG Style Icon 2013 Groomed by L’Oréal Men Expert:

Arthur Malan - Fashion Editor at GQ Magazine

Kuli Roberts - Celebrity, Presenter and TV Personality

Mark Gooding - Head of Brand at House of Monatic

Kay Matseba - Head of Group Products at L’Oréal South Africa

Wayne Govender - Designer at CSquared

CSquared and L'Oreal Men Expert has carefully considered every single entry and has been impressed by the quality and enthusiasm that SA men have shown. Menswear style power is evidently at its apex!

We are thrilled to announce the OFFICIAL FINALISTS for CSquared #TOPSWAG Style Icon Search 2013 Groomed by L'Oreal Men Expert.

Finalists were selected based on their photo entry's exceptional originality, personal style, conveyed perspective on WHAT is #TOPSWAG and their influence on Social Media, as well as the judges opinion on how well they would represent the respective brands. Please note that Judges Decision are Final and no further correspondence will be entered into.

FINALISTS ARE:

Keegan Basil  @keegan_BK

Jandro Saayman @jandrosaayman

Sergio Innes  @whatmybfwore

Asandiswa Mhlauli  

Roberto Kyle Meyer  @It_B_Roro

Sisipho Dube  @Real_Sey

Banele Nduli @othi_mgabhazi

Thabz Gada @ThabzGada

Khotso Rammopo @KingRamses

Thato Mahapa @TeeKay_M

Lethabo Kalamula

Lesego Maphanga @L_Maphanga

Thabang Mahlangu  @Thabang_M13

Rudi Charles Isaacs  @boucher86

Sabelo Gab Thenineties kid Lehutso @SabeloGab

Themba Khumalo

Jarred DK  @dsjarred

Jacques Du Plessis  

Maurice Curtis Pieters  @Bigmoupm

Tumelo Ernest Moraba  @McMentse

Philip Kekula  @pkekula

Lélen Govender  @LelenGovender

Okuhle Phuncu

Tsiliso Tsotetsi  @tsilisotsotetsi

Allen Alibongwe Mahlangu @all3n_al

Manqoba Kubheka  @QBlackMoney

So NOW. What happens next?

Tomorrow, 17th October at 7pm at SET LOUNGE ROSEBANK, 

Tv crews from SABC, VUZU, Magazines & Good Morning Africa, celebrities and beautiful people will gather to watch JOZI FINALISTS walk in a glitzy fashion show in CSquared's latest range.

Dj NAVES & DJ SPHECTACULAR will be on the deck to entertain, guests spoilt by L'Oreal Men Expert and exotic cocktails all night by MARTINI.

CAPE TOWN Finalists will enjoy their own unique event next week.

Details soon.

Both voting parties will celebrate and introduce #TOPSWAG TOP Finalists, it will be their chance to gain followers and further win the public's affection before PUBLIC VOTING begins again on Monday 21st October via Facebook. All Finalists regardless of prior votes will start from zero again so voting is fair.

To get in the vibe for TOMORROW's event and show support to the JHB Finalists.

@CSquaredSA #TOPSWAG Groomed by #LOrealMenX Fashion show n voting party @setvenue w @Martini_ZA

Stay Stylin'

CSquared

#1 – NO alcohol in hands

Not a good look for any male, it can often make you look more awkward than awesome. The drink just hangs around, this rule includes beer, wine and champagne. The only thing a man should be holding is a women ass. ;-)

#2 – Avoid gang signs 

Grown men in photos should not be throwing gang signs in photos, by putting your arm around your Mate is fine, but make sure you are standing up straight and not throwing peace signals.

#3 – Perfect your smile

There’s nothing wrong with perfecting your smile, once you get your smile right, your photos will look happier and confident. Over smiling should be avoided

#4 – Looking away from the Camera

If you’re aware there’s a camera around, then ignore it, slow your movements, have fun and with any luck they’ll snap you at your handsomest moment

Stay Stylin’

CSquared

ENTER CSquared #TOPSWAG STYLE ICON SEARCH NOW:

Entries Close 5th October 2013

Items available at CSquared Flagship Store, Canal Walk 554 UL and  Stuttafords Stores Nationwide. For a stockist near you, visit http://csquared.co.za/stockists

Tag us on Instagram @CSquaredSA to be featured on our Blog

__

Subscribe to Csquared Menswear by Email and Like us on Facebook or follow us on Twitter at @CsquaredSA for more stylin’ daily updates.

__