#the primitives

The Primitives

Smash Hits (May 18-31, 1988)

THE PRIMITIVES "Echoes And Rhymes" LP Reissue

2025 Reissue - LP - White Colour Vinyl (Yellow/Red Splatter) - Limited Edition

To mark the band’s 40th anniversary, we are thrilled to present the reissue of “Echoes And Rhymes” on striking white vinyl with yellow/red splatter. A brilliant collection of covers of 60s female gems that THE PRIMITIVES made their own with jangle-pop spark, punk energy, and Tracy Tracy’s unmistakable voice.

A unique opportunity to rediscover an album that shines as brightly as the band’s classics, and that joins to the reissue of “Spin-O-Rama”, the recent release of “Let’s Go Round Again • Second Wave Singles & Rarities 2011-2025” which compiles much of the band’s hit collection from the second stage of their career, and the tribute record titled “40th Anniversary Single” also released in November 2025, which includes two songs: a new mix of “Thru The Flowers” with overdubs and added guitars, and the previously unreleased original version of “Sweet Sister Sorrow”. Their very first song in an updated version and their last composition in its original form.

On November 14, 1985, THE PRIMITIVES performed their first concert at The Hope & Anchor pub in Coventry. Tracy Tracy had only been in the band for a month, but even then, they played unforgettable songs like "Thru The Flowers", "Crash" and "Spacehead". On November 14 this year, to mark their 40th anniversary, THE PRIMITIVES will kick off an eleven-date UK tour in Milton Keynes to celebrate, bringing with them a setlist full of some of the most important songs from the different stages of their career.On October 30, 1985, two weeks before that concert, Paul Court and company recorded some demo tracks including "Thru The Flowers", which was considered striking enough to release as their debut single, and is one of the songs that has always been at the top of Elefant Records' hit parade. And this November 7, 2025, we will release a 7" Single in a limited edition of 500 copies in white colour vinyl, which includes two tracks: a new mix of the aforementioned "Thru The Flowers" with overdubs and guitars added to what was, according to Paul, just a bare- bones live demo recorded by a band trying to find its sound, and the original unreleased version of "Sweet Sister Sorrow”— their first song in an updated version and their last composition in its original form.

You can imagine how important this release is to us because of what a song like "Thru The Flowers" represents to Elefant Records, because of what THE PRIMITIVES have been and still are on the global pop scene, because of what they mean, and because of the very special relationship we have with the band’s musicians. And also, because we are thrilled to have them celebrating this anniversary tour in Spain at the end of February 2026.