Article focused on product recommendations The articles were relatively easy to write for the team.

Below the recommendations, they added more information and explained why they believed the selected products were the best in their class.

The team decided to shift the focus from buyer guides to articles with a ‘top products’ format, featuring between three and seven products.

Lieberman but later approached him proposing to get Lieberman’s influencers involved on an unpaid stint, for his small startup company, Deel. Lieberman declined the offer as he did not want to do anything for free.

He taught Lieberman the importance of having fun and not taking things too seriously. And he also taught him that you should never underestimate anyone. Bouaziz ended up closing down the company that hired.

Almost 10 years later, his father’s principles resonate with him and it push him to deliver the best experiences for his clients. Look at the person, not at the product via Alex Bouaziz, CEO, Deel Bouaziz – who is incredibly funny, smart, and successful – was Liberman’s first-ever client.

 Daniel’s main philosophy revolves around “The customer is always right and make sure they are always happy.” His father gave him the foundation he needed when starting his own company to make sure he would always deliver top-notch customer service.

 Creative Sample #3: Informational content, recommended products were integrated but not the focus (arrow shows affiliate link) Creative Sample #3: Informational content, recommended products were integrated but not the focus (arrow shows affiliate link) AFTER – Focus on articles with purchase intent.