Tealium’s new compliance tool helps ensure consumer data preferences get implemented
Tealium’s new compliance tool helps ensure consumer data preferences get implemented
Tealium launched back in 2011 and built one of the earliest customer data platforms (CDP) a couple of years later. The company has concentrated on collecting data in highly regulated industries, and today it introduced a new component to help with the compliance side of data usage. Tealium CMO Heidi Bullock says as a company that has built a CDP with a focus on companies in industries like…
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