What is Customer Relationship Management (CRM)?

Customer relationship management is a way to deal with deal with an organization's cooperation with present and potential customers. It utilizes information examination about customers' history with an organization to improve business relationships with customers, explicitly concentrating on customer maintenance and at last driving deals development.

CRM at its least complex is frameworks and procedures for dealing with an organization's associations with present and potential customers. When we talk about CRM, we normally are discussing CRM Software. CRM software is utilized to sort out, computerize and synchronize deals, showcasing and customer administration.

CRM has created to incorporate all zones of the customer experience, keeping the customer upbeat and thus keeping them steadfast and increasingly significant to your business. It is the way toward distinguishing potential leads/prospects, supporting them and controlling them through the business procedure to close the business. When they are a customer it is guaranteeing that you keep up that relationship and support rehash business – either progressively successive requests or higher worth.

 How does a CRM work?

Any business begins with an establishment of extraordinary customer relationships. You, the dealer, associate with individuals who need your item. However, as your organization develops, these business associations develop progressively refined. It's not only an exchange between the purchaser and vender. You begin to deal with a horde of associations, crosswise over time, inside each organization you work with. You have to share data crosswise over different groups inside your very own association who are reaching similar customers. A CRM framework can fill in as an essential operational hub to deal with the numerous associations that occur in a developing business. How would you interpret the numerous surges of information rolling in from deals, customer, administration, promoting, and internet-based life observing into significant business data?

 A CRM gives everybody over the business, including deals, customer administration, advertising, and business improvement, a superior method to deal with the customer relationships and associations that drive achievement. With perceivability and simple access to customer information, for example, contact data, deals openings, administration issues, and promoting efforts, a CRM framework can give you a reasonable review of your customers. With a simple to-utilize, adjustable dashboard, you can see a 360-degree perspective on the customer, across the board place.

     Prism IT’s CRM / ENQUIRY-HANDLING Module: -

 Module Highlights

·         It is a customized module in Tally

·         Tracking of generated leads

·         Enquiry Booking & Transfer

·         Follow-up Reports

·         Salesman wise Security

·         Order Enquiry Static Report (Report of Total enquiry booked, Quote Stage & Sales Order Stage)

·         Quotation can be generated & sent by email

·         Enquiry Dashboard to check the follow-up

·         Special Reports

 CRM Reports

·         Enquiry Dashboard

·         Enquiry Follow-up Report

·         Sales Manager-wise Enquiry Report

·         Salesman wise Enquiry Report

·         Product-wise Enquiry Report

·         Priority Status

·         Enquiry Report: In Process / Won / Lost

·         Enquiry Report: Salesman-wise