This week in class we had a lot of discussion about search functions. Therefore, I wanted to link in a story mentioned in the podcast. The hosts talk about a new search function by Google called “Talk to Books” and how the search is supported by AI. This could have a major impact on the concepts discussed in class, for example, SEO. SEO has quite a large focus on keywords and how to use them to increase their search rankings. However, if AI search were to be implemented, the importance of keywords would decrease, making the process of optimisation more difficult and in need of change.Â







