Learn how to license products, so that you minimize risk, time, and leverage your skills. Spend your time creating ideas, rather than selling them.
"I think we're all experts at this."Â
Join Stephen Key and learn a passive alternative to becoming an entrepreneur: licensing products. Â In his book and on this interview, Stephen will walk you through the ten simple steps to licensing your own invention.
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Alright, so this is the tricky part about what I do. Iâve written this blog for almost ten years now. Hundreds of articles about everything you can think of in this industry. Including some of the people my experiences have shown me are, well, shall we say, crooks.
I know, thatâs a strong word. Crooks. But when you deceive people for the purpose of taking their money then I think it fits.
From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller "One Simple Idea" How many times have you seen a product and thought, "I know how to make that better"?How is it that no one has invented this yet"? And when Read more at https://delicious.com/KatieKroemer
From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller "One Simple Idea" How many times have you seen a product and thought, "I know how to make that better"?How is it that no one has invented this yet"? And when Read more at http://entrepreneurial.life/seminars/one-simple-idea-for-startups-stephen-key/
Share your ideas, stop whining, and create more awesome.
I wrote a post back in March of 2011 regarding this idea of âIdea Currencyâ. I felt that I needed to revisit it because lately, with the influx and embracement of startups and startup culture, I have had a lot of people come to me with their âbrilliant ideasâ coupled with fear that someone will steal it and create a business/product/service, strike rich and laugh in their face.
Stop it.
First, do you know how difficult it is to build a business/product/service? Chances are, if you havenât done it before and you are shaking with fear that someone will steal your prized possession of an idea, you probably donât know the amount of stress, relationship damage, anxiety, sweat and golden unicorns go into something of this feat.
It bothers me every time I hear someone give an excuse as to why they havenât started, and why they wonât even inquire to share the idea with someone else who could possibly help them. My post originated as a result of a conversation I had with an old classmate of mine who at the time was asking me if I knew any developers that could bring his idea to life. I suggested a few things. Back then there werenât nearly as much options as I probably would have suggested today â his response wasâŚsomewhat expected:
âI donât want to just throw my idea away to someone I donât know.â
Insert blank face here. âThrow [your] ideaâ? Really? Even through the suggestions of NDAs, and speaking in parables to see if the function could be done, he insisted that he wanted to remain to himself. He ended it off with, âideas are like currency, and I wouldnât give money away to a stranger.â (by the way, his idea stopped in that room and you wonât find it in the app store)
I disagreed with my method, and Iâve actually spoke to a few people about my ideas. I learned from a lot of millionaire and billionaire entrepreneurs alike that holding onto ideas sometimes is like keeping your money under mattress. How is that helping anybody and how are you helping it to grow? You canât be afraid to share ideas because if itâs THAT good, only you can make it the best it can be. It takes way too much effort to take an idea, do a competitive analysis, do user testing, information architecture, create wireframes, etcâŚ
âBut what about Facebook?â
[Insert blank face here] Okay, so 1 out every 1,000,000 gets away with being grimy and turning into a billion dollar empire, but last time I checked, the guys who ideas it got stolen from still got a nice chunk of change and donât have to put up with the stress of actually running a company. Everyone still wins. Stephen Key, a successful inventor and licensee explains that you shouldnât be afraid to share your ideas, you donât know WHO can help you or who will invest in you. Plus, if you are talented enough to have those few ideas, there is plenty more where than came from!
Just like one would give money to charity, one also shouldnât mind sharing ideas, there are plenty more where that came from, and if not, team up with others who are idea generators and start creating more awesome. Trust me itâs worth it in the end.
Anya is live and ready to show you everything. Watch her strip, dance, and perform exclusive shows just for you. Interact in real-time and make your fantasies come true.
â Live Streamingâ Interactive Chatâ Private Showsâ HD Qualityâ Free Actions
Free to watch ⢠No registration required ⢠HD streaming
Our fear of rejection is so powerful, itâs stops most of us in our tracks -- whether we realize it or not. It prevents us from moving forward in our professional and personal lives. As a result, weâre afraid to set goals. Weâre unwilling to take risks.
I admit it -- itâs hard not to take rejection personally. We all long to feel accepted, and the same goes for our professional projects. When you pour your heart and soul into something, it feels like an extension of yourself. But itâs also true that rejection is inevitable. And when one door closes, another one opens. So, how can you make the best of rejection? How can you turn your fear into motivation?
Related:Â 5 Ways to Turn a No Into a Yes
I have received the dreaded âNoâ so many times that I think I could wallpaper my entire house with rejection letters. But the good news is, although you canât control when or how often your ideas will be rejected, you can control your reaction. Learn to how to manage your fear and make the most out of rejection with the following advice.
Plan ahead.
Always have a Plan B and a Plan C. If you do, youâll feel less desperate, and as a result, less affected by rejection. If you have other options, youâll be able to think more critically about why your idea failed this time. After all, as the saying goes, itâs not wise to put all your eggs in one basket. Accept that no project or idea is perfect so you can start thinking, where were the flaws? Where were its weaknesses? You need to embrace these realities -- not ignore them. Analyzing your idea from different perspectives will help you understand rejection and how to combat it.
Related:Â How to Make the Most of a Sales Rejection
Ask why.
If your idea is turned down, ask why. This advice is so simple Iâm surprised more people donât follow it. Politely ask whoever rejected you if they have a few minutes to explain to you why your idea didnât work out. Donât get emotional or continue to sell them on your idea. If they are willing to explain to you why it wasnât a good a fit for them, listen very, very closely. This insight is priceless. You may be able to address their objections later; now is not the time to respond to them. Yes, itâs hard not to argue, but just listen. This is crucial information you donât want to miss a minute of. Youâll be surprised at what you learn.
Turn that knowledge into power.
The more information you have about why your idea was rejected, the more you will be able to modify it accordingly. Often, though, I think that rejection results from lack of understanding. If your idea isnât a good fit for a company, they are going to reject it -- and that doesnât have any bearing on how good it is. What you learn may help you pitch your product differently to that company in the future, or it may help you realize you should be approaching an entirely different company.
I have found that starting a dialogue with a company is a great way to earn respect. In the past, Iâve taken to heart a companyâs qualms and come back to them with a revised product. They understand that Iâm serious about what Iâm doing and am really thinking about their needs.
I like to say that entrepreneurship is a numbers game: Simply put, youâre going to receive a certain number of ânoâsâ before you receive a âyes.â Itâs nerve-wracking and scary, but the sooner you get used to being rejected, the better off your business will be. When Iâm nervous, I know Iâm alive! If you can turn rejection into an opportunity to improve your business, you are well on your way to success.
My father used to say, âWhatever you do in life, find someone who has already done it, get as close as you can, and learn as much as you can.â -Stephen Key, One Simple Idea: Turn Your Dreams into a Licensing Goldmine WhileâŚ