Shine got LOUDR 🔊 @ Tumblr
WHO THEY ARE:
Shine is a Black-owned wellness app—sort of a self-care toolkit—that aims to make the process of inventorying and addressing feelings, like anxiety and depression, more accessible and approachable.
WHAT WE DID:
✨ Tumblr x Shine announced their offering to give users FREE premium access to Shine. The Shine App offered Tumblr users two chances to take advantage of this amazing opportunity.
May 11, 2021: The Shine App offered 1-year of premium access.
May 21, 2021: The Shine App offered 50% off of 1 year of premium access for those who missed the first opportunity.
✨ Throughout the month of May, Tumblr partnered with Shine to develop affirming mental health content for Post It Forward. Posts included:
- Your productivity isn't your worth
- Sleep with ease. An audio meditation.
- 7 Types of rest you need










