#seo reporting software

To meet the increasing demand, SEO Managers are constantly looking to streamline the workload and improve client relationship with thorough planning, collaboration and communication. Search Engine Optimization Project management is the most challenging discipline carried out at highest level on Digital plane. While you work hard at meeting client targets, there are chances that you might overlook a few important points at corners.

1. Starting with a Plan

Like all projects, a plan is what governs the outcome. With a Plan B for every Plan A, SEO Project management starts with a plan. Marking out all the necessary resources you need to drive and stop a project is the quintessential activity that skilled SEO teams do. A SEO tool largely eliminates the need for a large team to manage projects. If you are planning, always keep your SEO Software tool and the team at the centre and build a strategy around them.

2. Separating non-SEO elements from the project

Non-SEO Project is just as important as identifying SEO-centric targets. Making a dynamic URL and establishing a client-side information base figure top in non-SEO resource planning used in SEO Project management. Even the best of websites don’t do well if they are riddled with faulty content design, poor punctuation and grammar mistakes.

3. Is it for a client or is it for your reputation

SEO Projects are implemented to drive traffic. This involves overlooking the basic foundation pillars of SEO in the first place. When you rely heavily on contemporary ideas, share ability goes for a toss. Using the project management basics, grab the opportunity to create a smart response to gain attention.

A SEO project management tool helps in balancing the act by giving you a stable platform to meet client demands without compromising on the brand reputation. Here is what you achieve by integrating a SEO tool with enterprise project management.

>>100% client satisfaction >>Using contemporary responsive communication platform to impart   messages actively >>Performing research to develop world-class content >>Develop share-able content >>Keeping track of deadlines >>Creating back links >>Setting team and individual goals >>Keeping track of progress >>Creating various reports

A SEO Project management tools help in automatically clearing semantic flaws and beat the competition.

4. Auto image captioning

The SEO Project management tools help in auto captioning of images using keyword seeding. The file size is resized automatically without disturbing the type setting. Moreover, the biggest challenge for an SEO project manager is “naming images” every time a file is used from the stocks. Advantage: Your team saves on time in automatically naming when the photo or video is uploaded.

5. Long versus verbose

The SEO trick to succeed in 2016 and 2017 is going for big and original content. Duplication within the websites and related web pages will remove poor quality content meeting realistic market demands. The automatic content size is set at 1000-2000 words, but yes, without getting too repetitive.

SEO was always tough and getting more complex day by day due to the frequently changing digital marketing trends and search engines algorithms.  It touches more areas of online business than most any other channel. If we talk about marketing, clients experience, web development, Social media or any other channel all are directly or indirectly influenced by SEO strategies and tactics.  

WHY ARE PROJECT MANAGEMEN SKILLS NECESSARY FOR SEO?

The success of SEO completely depends on the flexibility and elasticity of strategies because market trends change rapidly and we have to accept & follow them. There is always need for evaluating progress vs results to make best out of your efforts. Managing all these aspects at a time is always a challenge for each of us and when you don't have the project management skills it becomes more complex. For each project, there is a different marketing practice, SEO strategy, team, goals, and objectives. Managing all these is really tough without having the right skills and tools at a place. All these complexities make project management skills a valuable part of SEO process.  

How to achieve more for your SEO projects?

We would like to tell you what else can be done to get best out of your team and efforts. Results can be improved by adding new skills, proven methods and advanced tools into your SEO process.

SEO is an ongoing process so it's better to break down it into small parts by setting short terms goals but make sure that your goals should be measurable. The progress of these small tasks and your approach towards these goals predict the success of your SEO projects. There are various activities and tasks are associated with anything you do for your projects. Executing all properly and on time is very important. For managing all these and tracking in and out of your process you need an effective project management tool which is specially designed for SEO projects management only.  

How to choose the right tools for managing your SEO projects?

The market is flooded with project management tool but most of them are nothing more than a piece of junk. Some of these tools may help you to manage the certain part of your SEO projects but don't have functionalities and features to manage complete life cycle and workflow of your SEO projects and process. To simplify the SEO process you need a tool that has all you needed for managing, controlling, and evaluating different aspects of your SEO process. The tool that automates the process and gets you rid of using multiple tools to manage your projects, team, clients, and reports.  

We were in aggressive search of an SEO project management tool. We tried almost every possible tool available in the market like Ravon, SEOmoz, Basecamp, Zoho projects, eXoplatform and many more. undoubtedly these tools are very useful to manage the certain part of SEO but none of them meets the criteria for managing complete SEO process then we found ViduPM. It's really a fantastic robust tool that has almost everything that a digital agency needed to manage their projects. It does not only automate the process but make things very easy and effective. Using it you can easily manage your clients, team, and projects. It allows you to use most popular SEO apps directly from it like Google Analytics, Google drive, Dropbox, and Facebook. It also has link manager, password manager, milestone manager, task manager, file manager, reporting and moreover billing management. You will have the quick view of the complete process on the dashboard itself whether it tasks, milestones, projects, events, or billing. It's has three different dashboards main dashboard, project dashboard and user dashboard which makes things more transparent and easy to track even the smallest things related to your projects.  

Everyone needs higher ranking in search engines to get more and more traffic. The main purpose of SEO is to rank the website in the top of search engines to earn the larger number of traffic; Moreover SEO makes websites popular and trusted among the digital world. Today people don't need to remember the website names what they have to do is just putting their need in the search engines to reach the sources. So, websites with higher ranking get maximum benefits and traffic.

In today's competitive world reaching and then maintaining the top position is quite complex and challenging task. But it can be done with the experience and using the right tool for the right job. There are many tools available on the market that can be used to get maximum results with minimal efforts and resources. These tools are so intuitive and intelligent they enable the users to increase the team productivity, customize websites as per SEO needs, increase traffic & client’s engagement, improving website usability, defining execution plans, increasing traffic, and many more. That is why these tools have become more popular in modern website optimization process and online marketing.

There are different types of SEO tools, and some of them are Key Word Evaluation Tool, Key Word Rank Checker, Sitemap Generator, Link Profile Builder, Article Directory, Demo Crawling Test, and Internal Link Optimizer.

Each tool has its own significance as it's necessary to manage a particular part of SEO process. These tools not only provide you the information but also instruct you what needs to be done next.

The major benefits of using SEO tools Improving website usability: These tools enable you to know about your website usages by visitors. You can quickly find out what pages they like the most and which page has the highest bounce rate. It helps you out to optimize the website according to your visitor’s interest and needs that result in better branding and popularity digitally.

The tools like Google Analytics give you the sharp insights about visitors, conversions, and customers behavior. All of this information helps you out to make your website more user-friendly and useful regarding generating leads and driving traffic to it.

Identifying Target Audience: You can quickly find out the above valuable information about your customers like age, gender, and location. All such information helps you out to create your marketing strategies and advertising campaigns accordingly. The target bases advertisement practices always contribute to winning the competition and results in best ROI.

Defining Budget: Tools provide you the major important data like the current conversion rate, allocation from where you are getting the maximum traffic, the campaigns giving you the best ROI. All these information are first for one to define their investment strategies.

It always right to invest in best practices and the things they are working for you.  Using these tools you can easily decide where to utilize your supplementary budget 

All the above mentioned benefits directly related to your website ranking and traffic. If you can manage and control all of these elements for your SEO projects than surely you will be able to get better ranking and more traffic in compare to your competitors. 

Being an SEO agency, we always explore new ways and advanced SEO techniques to optimize our efforts results. Our prime objective is to earn the best ROI for our customers and give them the results they are expecting from us. Earlier things were not like this as they are today for us. We faced many hick ups in managing and controlling various aspects related to our projects, team, clients, and resources. We were in an extensive search of an SEO project management tool that could lead us to improvise our process and streamline the major flaws in our system.  We tried many software and tools but never find anyone that could stand on our expectation. We were looking for a tool that must be capable of managing the complete lifecycle of our projects yet made client management and team handling more appropriate and fruitful.

Finally, we found Vidupm, It is loaded with all essential features that we were looking for like Client Management, Team Management, User Management, Constructive Dashboard, Link Management, Milestone Management, Project Management and Billing Management. Not only this, it is also integrated with the great top apps for SEO, Google Analytics, Google Drive and Dropbox. These all features won our heart and we decided to use it for managing our SEO projects.

It's so easy to use whereas the results are so constructive. We got all the necessary guidelines to begin through Vidupm itself, the rest of things were cleared by FAQ page on the website.  Earlier it was quite difficult to track the projects progress, meeting deadlines, evaluating team’s performance, generating reports, managing billing and task assignment and tasks progress tracking but now everything is under control and on track. It has changed our world, now managing projects and team is very easy and simple. I get all the relevant information about projects, team, clients, users and priorities on dashboard itself. 

The team meets all the deadlines whether it's for milestone or task. We can easily track down every pitfall to our business and take necessary action to prevent it. It gives all the necessary notification on mail that helps us to respond on time before the things turned into costly affairs. Moreover, the reporting feature makes it more interesting and useful. It has all crucial reporting formats that you need to create reports for clients, evaluate your team and manage your business. Earlier we were using multiple tools to manage our business that was again time-consuming and costly affair. Vidupm helped us to get rid of using multiple tools to manage our projects.  It's the tool that is all enough to manage the overall SEO business.

It's also integrated with Google Analytics and Dropbox that makes it more reliable and useful for digital marketing agencies. We can directly use Google Analytics through it. Whatever data we need it generates for us in friction of time just in two steps.  The reports are highly authenticated and reliable. We are using it only for creating all of our reports. Not only it helps us with SEO process but also in managing billing for our clients.

SEO is becoming the basic need for every online business. Everyone wants to get the top rank in search engines search, but it’s not an easy task in the absence of experience team and best practices. The success of SEO completely depends on strategies and execution plans. If you know how to handle the people, resources and can lead them towards the set goals and objective than success will not be difficult for you.

I like to share some tips that can help you to achieve the desired results in minimum budget & resources.

Learn Project Management:  Having SEO skills is not enough when you are working with the team because you are not only the one who is responsible for projects success. The complete team involvement is necessary for your projects success. SO, you must know how to get the things done by them on time with the required results and for this you must have the ability to manage clients, projects, people, and external factors. Project management is a most important skill to manage and monitor your team performance and projects performance.

Set goals and deadlines: Without goals and deadlines you can’t get the required results. Every customer needs results in time. Therefor your team must have the deadlines and goals to achieve. Always discuss customers about the goals and expectations and give an aim to you team to achieve. Don’t forget to keep a close eye on deadlines. Deadlines help to keep on track and execute the things on time. Conduct weekly, monthly or daily meetings to find out the progress and how things are getting executed. It may help you to find out the loopholes and formulate the strategies accordingly.

In-house and client reports: Don’t forget to use an effective reporting format to track the progress of your projects and team performance. Make sure you create all type of reports like tasks, milestones, goals, progress and many more. It will help you to keep your team & projects on track. Don’t forget to share the projects summary with the client for their satisfaction. It is always good to involve your clients in your projects through reporting and sharing important aspects. It helps you to gain their faith and building mutual trust. They must know how hard you are trying to provide them bets ROI.

Use effective and latest tools for management: Managing everything manually is not possible as it’s quite difficult to remember all the important aspects and deadlines. There are many SEO management tools are available in the market that can help you to manage your projects, team, and clients, effectively. SEOmoz, basecamp, teamwork, Raven and Vidupm are few of the popular software to meet all of your SEO management requirements. I have used almost all the available software to manage our projects, but I truly admire Vidupm. It’s not only effective but very easy to use and having all the functionalities and features that you needed to manage your team, projects and clients. It is one of the best software for SEO management.

Effective communication: communication plays every important role in everyone’s life. Miss communication may lead your projects to heavy losses. Stay connected with your team and clients try to get as close as it possible to them. Make sure you recheck your clients expectations and what is your team delivering. Better relations with clients may win you more projects as it helps you to understand and meet client expectations. Lead the team: Be a leader and set examples for other to follow. Being a project manager, you are completely responsible for the quality of work. You are responsible for executing the plans and formulating strategies, keep motivating and mentoring the team to keep them motivated to achieve the business goals & objectives.

Managing your SEO team and the activities will now be easy with the Vidupm SEO management tool. It is an integrated concept that encompasses the management of numerous aspects such as task, team, time, delivery, and milestone, thus making the job of managing SEO activities easier and organized. A good SEO management always ensures that the brand identity is created, which in the long run is extremely profitable for the overall business. The success of an SEO-based campaign is decided when all the above mentioned aspects are in complete harmony and sync with each other perfectly. We bring to your top five features of SEO project management Software.

1 Planning – An important step towards planning the SEO management is to understand what the project actually requires. Plan the SEO strategies in such a manner that they can be easily and quickly amended at any stage of the process. These are generally undertaken according to the demands and requirements for an effective outcome. In addition, the planning should be such that it brings out a pro-active attitude among the team members, as well as stakeholders on how to easily manage the SEO strategies.

2 Execution – Another important aspect of the SEO management tool is to undergo the right execution that is absolutely in sync with the planning of the team. Execution includes important aspects as to understanding the priorities of the strategy, knowing the capability of the team, and delegation of tasks to the right guy. While all this is done, it helps to keep a track of the deadline at every stage of execution.

3 Using the right tools – An efficient SEO project management tool is decided as per the requirement, and is based on what would be apt for the situation. Various tools are used as per the requirement, like sharing documents and important files, keeping a track on the deadline, communicating every change to the team members, etc. Some tools are efficient enough to analyze the apt keywords, how and where to use them, their rankings, etc.

4 Reviewing the executed task – An important feature of SEO Project Management Tool is to review the tasks that are executed at every stage of the project. Constant check on how the keywords fair, and realizing if they need to be changed as per client’s requirement and products is conducted during the execution process. Reviewing ensures if the process is right and is going as per the plans.

5 Understand the customer’s requirements – The aim of every SEO management tool is to process requirements of the customers. Ensuring that the tool operates in a manner that it satisfies and makes the customers happy must be the ultimate goal. Making impromptu choices, changing plans to suit the ever-changing requirements, and achieving long term goals is what the tool emphasizes on.

SearchEnabler helps in managing and analyzing historical data for trend identification, benchmarking and comparative analysis to maximize ROI on  SEO effort.

Features supported

a. Integration with Google Analytics

b. Multi dimensional reporting