#seo application

Is external SEO important? Why use foreign SEO at all? Off-page SEO or external SEO is about everything that does not happen directly on your website. Optimizing your website is called on-page SEO and includes things like site structure, content and speed optimization. Off-page SEO, among others, includes link building, social media and local SEO. In other words, generating traffic to your site and building your business is like a real deal Optimization for off-site ranking factors includes improving the search engine and the user's understanding of the site's popularity, credibility, credibility and authority. This is done by other reputable sites on the Internet (pages, sites, people, etc.) that link to or advertise your website, and you effectively "guarantee" the quality of your content. Important techniques in external SEO In external SEO, you should pay attention to a number of points that do not happen directly on your site. Here are some of them. • Links off-page Search engines use backlinks as an indication of the quality of the content associated with it, so a site with a large number of higher value backlinks usually has a site that otherwise has fewer backlinks.

There are three main types of links that are defined by how they are obtained: natural links in external SEO, links made in external SEO manually or self-made links in external SEO.

Natural links in SEO are provided in an edited form without any action by the site owner. For example, a food blogger adds a link to a post that is to their favorite farms, a natural link. Manual links are made in SEO through intentional link building activities. These include getting customers to link to your website or asking influencers to share your content. Self-made SEO links are created using methods such as adding a link to an online listing, a forum, signing a blog comment, or a press release with optimized anchor text. Some of the link building tactics they have created tend to be black hat SEO and search engines find them unpleasant, so take a step here. Regardless of how the links are obtained, the people who have the most share in the SEO effort are usually the ones who have the most stock value. There are many signals that are positively participating in stock approval.

• Unrelated links to external SEO

While getting SEO links from external websites is the most common off-page SEO strategy, almost any activity a) done outside of your website and b) helps improve search ranking position. Be considered as "off-page SEO". "These include the following:

-Marketing through social media Guest blogging - Effective marketing It is important to note that the net result of any of these activities is to generate some kind of referral to your site from elsewhere on the web - this is a referral to a link, mention of your brand or website, or something else. So, the concept of off-page SEO is really a bit misleading! • Dofollow ”vs. nofollow in external SEO Google Page does not pass rank through nofollowed links (for example, links tagged as rel = "nofollow"), so building followed links ("dofollow") is a priority.

Most links are followed on the web, but some websites, such as Forbes, do not "nofollow almost all outbound links". So, if you are actively creating or following links from a particular website, make sure that their outbound links are followed. To do this, install the nofollow Chrome plugin, which highlights nofollow links on the screen. • Anchor text Google uses a number of techniques to improve search quality, including page rank, anchor text, and proximity information. In other words, backlinks with anchor text related to the overall theme of your web page are likely to influence rankings.

This is what we studied, and we found correlations between precise anchors, expressions, and partial matching - albeit very small. Unfortunately, if you create links through white hat SEO methods, you will not have much control over the anchors of the links you get (except for guest blogging).

But even if you master the anchor text of external inbound links, it is possible to have a lot of good things. Penguin - now part of Google's main algorithm - punishes sites that try to sort by creating links with keyword-rich anchors.

Fortunately, most people associate naturally with related methods. If your article is about x, then the chances of a personal link to the anchor text related to x are very high. • Relationship If a site links to you, they are looking for the quality of your content or business. But not all of these votes are created equal. The relevance of the website and the linking web page is also important.

Let me explain with a parable. Say you want to hire a catering company for your wedding. Two of your friends recommend two different companies. You love both of your friends equally, but one is an accountant and the other a chef. Who do you want to trust?

What is SEO?

SEO stands for Search Engine Optimization. Because Google is the largest search engine in the world, SEO is based on Google's ranking criteria and rules.

There are different types of SEO, some of which are mentioned below. There are four main types of SEO or search engine optimization, all of which help you to be better seen in search results. The difference between SEO types is in time, cost, risk and value.

White Hat SEO Black Hat SEO Gray Hat SEO Negative SEO

Friend search engine and your website white hat SEO White hat SEO means using techniques and tactics accepted by Google. The purpose of these techniques is to provide the best results for search engine users. For example, one of these techniques is to prioritize users over search engines.

White hat SEO

Teach white hat SEO techniques in a principled way In this article, we are going to point out some of the white hat SEO techniques that can make your website more visible to users.

Who will these trainings be suitable for? Those who are just beginning to learn SEO and want to become an SEO expert Managers; In the process of assembling and building a professional SEO team SEO clients; Finding specialists and supervising their work New members of SEO teams Web Developers

Mobile SEO

Prioritize the mobile version The search engine (Google) pays special attention to the mobile version of websites. In fact, pages that are not displayed properly on users' mobiles do not get a good ranking in Google. How Google works today is that it first indexes the mobile version of the pages and ranks them accordingly.

So if, for example, your site displays a lot of ads in the mobile version, you will pay for it. If you are not sure if your website is mobile friendly, log in to your Google Search Console account and view its Mobile reports section. If Google sees a problem with the mobile version, it will notify you and you will be able to take appropriate action.

Register a business in Google My Business Mobile and local search, while independent, are interdependent. According to statistics, 20% of searches on mobile devices are aimed at finding a place.

Today, Google has made progress in displaying local results. Accurate registration of website information in Google My Business is essential. Currently, more than half of online businesses have registered their information on this platform.

Focus on user experience Google has always encouraged webmasters to pay close attention to user experience. As algorithms evolve every day, websites that can do it more accurately have a better chance of getting better results. A positive user experience is more than just coding.

According to studies by Oxford Magazine, the purpose of UX design in business is to increase customer satisfaction, loyalty, as well as their desire to interact with a page. The goal should first be to identify the needs of users and then design principles that make it easy to work with the website and create a sense of satisfaction in users.

Search Engine SEO

Search for keywords Keyword search is one of the most important parts of SEO. There are Moz and ahref. However, the way keywords are derived from these tools has changed with the advent of RankBrain.

What is RankBrain now? RankBrain is a machine learning system. This system helps Google to understand the meaning of the content instead of paying attention to the meta data.

A new generation of keyword search tools are aware of this and present keywords in batches. Categories that users are almost always looking for. By being equipped with this information, users can generate content that responds well to a set of keywords. Be careful to use these keywords wisely and never be tempted to overuse any keywords.

Better content marketing program than competitors

According to a 2015 study by the Content Marketing Institute, only 37% of respondents believed that their content marketing was effective. Because content is one of the two most important factors in Google rankings, it has to be done right. Everyone talks about producing valuable content, but what does the phrase really mean? Creating useful content is about finding the right contacts and then reaching those users. This process is not difficult. You just have to be more discriminating with the help you render toward other people.

Text and video ads Another white hat SEO trick is to publish and distribute text and video ads. This method is one of the most common methods that also costs a lot.

White hat seo is an example of this proverb: "It is not possible to suffer without treasure گ" This method, although it may be long and difficult, has a good and lasting result and will be worth the effort you put into it.

Link building The day may come when links are of little importance in ranking, but that day has not yet come. If you ignore one of the two most important factors in ranking, you will certainly lose. The important thing is to build the right links. Links that link to your website

The last word You do not need to manage all the Google factors to increase your site ranking. Only by focusing on these techniques can you get a lot of organic traffic. And this is only possible with your patience and perseverance.

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