#sales program

Google can help users get to you when you can provide the answer to their questions and show the system that you’re an authority on the topic. This is where Paul Kortman helps clients dispel myths and rumors around SEO. He explains how links are equally important to leverage your content. He reveals how diving deep into the market you are writing about can help you find what is missing for people so that they will become interested in you.

Harness The Power Of SEO To Leverage Your Content with Paul Kortman

I want to start this show with a question. Have you ever purchased an online course training program, sales program, or marketing program but never finished it? Never quite received the value you thought you would but wish you had? I want to help you get that course completed by helping you find your perfect accountability partnership. 

I have built the equivalent of Match.com for entrepreneurs to help you do that. Besides finding the match, the Results Breakthrough Network walks you through your session and coaches both you and your partner to get the most out of your weekly meetings. As an audience to Your First Thousand Clients, I want to invite you to try it free, and see if it’s a fit for you. It’s time to get accountable folks, that time is now.

I met an interesting guy who loaded up his family of six into a motorhome and sold the house. He took off to explore the country and live the nomadic life while building a seven-figure business. If you’ve ever fantasized about hitting the road in search of freedom, then you’re going to love this episode. Paul Kortman, welcome to the show.

Hi, Mitch. Thanks for having me.

My pleasure. Where are you today?

We are in a quaint little town called San Miguel de Allende in Mexico. We’re up in the mountains. This is known as the Land of Eternal Spring. It’s winter and we are in Mexico. Think palm trees but think mountains. Don’t think ocean, beach front, sweaty, humid, that thing. It’s really dry here right now. It’s high desert and it gets to about 75 degrees during the day and 40 degrees to 32 degrees at night. Coming from Michigan, where I originally was from, not having snow in winter is nice.

Aren’t you afraid of the Banditos though?

We have to go there. Mexico is extremely dangerous. I don’t want any of you to come here because it will raise up prices and drive up all kinds of craziness for me. I would prefer you to say, “Mexico is extremely dangerous. Don’t take your kids here, you’ll die.” At least that’s what people told us when we decided to come into Mexico two years ago. I tell you what, it is glorious. It is so awesome. Prices are fantastic. There’s so much to enjoy. I have had more trouble with police than I have with banditos, and a story for another day but I body checked a police officer. Let’s just say that they respect families, and if you’re not out drinking at night, you’re safe, and don’t do drugs. That’s the other thing.

You have an incredible business and I’m very interested in hearing about it, but like we do here with every guest is we want to know where you started. We want to know where all of this began for you. We want you to share with us the hard-won lessons that brought you to where you are today. Go back to the beginning, and tell us how you got here.

Originally, I was a nineteen-year old nerd, and I happened to be working for a marketing and advertising agency in Grand Rapids Michigan. They had a web development team and they had their print team. I spoke up a little too loud and told the web development team that they were doing search engine optimization wrong. The reason why I did that is because I’m self-taught in everything. I do my own reading, my own research, and I try to figure out and educate myself on how to do things. They were selling $70,000 to $80,000 websites that were “SEO optimized”. When I spoke up and said, “You’re doing it wrong,” they said, “Why don’t you take one of these on?”As they say the rest is history .....

Read the full podcast here: https://mitchrusso.com/80-harness-the-power-of-seo-to-leverage-your-content-with-paul-kortman/