#ryu-kun

Ryu-kun, the promotional mascot for Death Note: Light up the NEW world.

Oh boy--  Death Note fans in Japan, your deepest wish is within your grasp! Yes, that’s right! You can be part of the PR campaign for the film Death Note: Light up the NEW world, and what important role will you hold? Why none other than...

Ryu-kun! Remember him?

Here’s Ryu-kun with Sota Aoyama (who portrays Touta Matsuda in the films) on the right, from a promotional event in August. No word yet on if Aoyama will be around to grasp your arm too.

Seriously, the powers that be are holding a contest/recruitment for people to dress up as Ryu-kun, the advertising mascot of the film. If you win, it pays 60,000 yen for the day (about $590), covers your transportation expenses, and they’ll give you apples (yes really). You have until September 25th to enter, winners are announced September 28th, and the event dates are in October. Details here if you want to enter. 

Everyone meet... Ryu-kun!

Sota Aoyama, who portrays Touta Matsuda in the films, did a live promotional event for Death Note: Light up the NEW world on Friday. The event unveiled Ryu-kun, who will be doing promotions for the film. Ryu-kun’s sash reads “I’m writing your name.” 

Yes, this really happened. o.o