#ross bailey

Yamaha Music London Present #YMLLearningLab – Line6 Helix Guitar With Ross Bailey

Yamaha Music London are holding an in-store event on Saturday 24th March where #Helix expert Ross Bailey will be demonstrating the Line 6 Helix range.

For those that don’t know, Helix is a range of guitar processors in both floor and rack mount versions. Helix recreates amps, cabs, mics, and effects and there as well as both vintage and modern tube amp models. There is also a software VST version…

The Sharing Economy has been experiencing a surge of growth over the last couple of years. Currently there are around 7000 companies operating in the sharing economy space, with 1000 of these companies based in the UK. It’s expected that over $350 billion transactions will soon be taking place a year through the Sharing Economy as businesses in every sector are looking to collaborative consumption, changing the consumer landscape and disrupting the status quo.

Recognising its importance and wishing to show their support, alongside encouring others to show theirs too, The Government invited a selection of pioneers within this sector to join them at The Sharing Economy Event at Number 10. Amongst those in attendance were the CEOs of One Fine Stay, HouseTrip, Park at My House, Home Swap and Head of Policy for Air Bnb, all amazing businesses making waves in this area.

Working in groups we tried to highlight key issues for our businesses and how the Government could help. Popular topics looked at an increase in tax relief for those renting out anything as part of the sharing economy, relaxing of planning legislation (especially for secondary use of vacant space) and working with insurance providers to make the process of getting insurance simpler for consumers.

Collaborative consumption works by utilizing previously ignored or unnoticed value in our assets, by both eliminating waste and generating demand for goods and services that are otherwise idle. For instance, Appear Here takes an otherwise ignored asset, that empty shop, and connects it to creative and innovative brands and entrepreneurs - essentially anyone who want to make something happen in that space! We believe that access trumps ownership and thats why we are giving more and more people the opportunity to access prime retail locations.

A great example of this is a studio space we found in Chelsea. The landlord had left this space empty for a number of years, but it was becoming a burden. We asked if we could list it on Appear Here and within a couple of weeks the space has booked up by five different tenants. Flash forward a year, the space is still fully occupied and the landlord is achieving above market rent for the property overall, while a wide range of tenants have the opportunity to showcase their ideas in an otherwise unaffordable location.

Being invited along to Downing Street to take part in this event, marked a exciting step forward for Appear Here and our model of collaborative consumption. I left excited, not just because I'd had a snoop around the PM's house, but by the positive attitudes I'd encounterd during the day. With the right support for both businesses and their communities the Sharing Economy has potential to do great things. Businesses operating in this sector need to be empowering their users to grow, and make their visions happen. As Lord Green reminded us in his closing statement, “Enterprise is about an attitude to life.”

Ross Bailey, Appear Here, CEO & Founder.

A year ago, we set out to change the way people rented space. A year later, we’re getting closer to reaching that goal!

Appear Here was launched with a simple aim; to make renting a shop as easy as booking a hotel room.

Our online marketplace connects landlords vacant spaces to brands and retailers. It’s a place where anyone can discover space, rent it just for a moment and launch their idea.

Since launching in 2013, we’ve grown - space by space, street by street, city by city. Today we list over 250 spaces, in cities nationwide and are excited to see 1000’s of people signing up to use the service.

From London to Edinburgh, Liverpool to Bristol, Appear Here is constantly expanding its network, giving brands and retailers access to new audiences and areas across the country.

What’s the grand vision? We want to build a global network of spaces so people can make their ideas travel from city to city and around the world.

Today’s funding announcement is exciting news for all our community. It allows us to reach further, build on our software, and essentially make it even easier for our users to launch a shop.

We’d like to take this moment to say a big THANK YOU to our community and everyone who has supported us along the way.

The early adopters, our landlords, brands, and anyone who had an idea and used Appear Here to make it happen.

People like George Gigney from who used us to find a space in Camden Lock Market and launch his own streetwear brand, Wreck London, now worn by X Factor’s Rough Copy and England footballer - Wilfred Zaha.

Or Jack and the team from Give Truly who went online to offline with their experience-led shop in The Brunswick centre, who met over 1500 customers face-to-face and discovered what a truly unique experience meant to them.

And finally barking mad ideas like Mark and Piper who appeared in our Frith Street space, ending years of Frappuccino envy by giving the canine population a cafe to call their own…

We believe every shop tells a different story and we can’t wait to see more appearing on our streets.

I was asked to write a feature on Pop Up Shops for Serena Guen and her international fashion magazine Suitcase. Read the feature below. 

I sat down the the lovely Olivia Solon again at Wired, this time to talk about appearhere.co.uk 

"Airbnb and 9Flats have made it simple for people to find short-term private lets on residential property, but the commercial property market has been more challenging to disrupt. Appear Here is trying to change that"

'Appear Here goes to great lengths to present properties as "more than just four walls"'