TORONTO STAR -- ‘Let them eat as much as they want.’ Big Sugar sponsors dietitians’ favourable posts on social media. Experts say Canadian regulators need to intervene
BY RHYTHM SACHDEVA (FJHI '24) -- Accompanied by a video of children holding candy and set to the beat of a chart-topping pop song, the social media post from a Canadian registered dietitian said: “If your kiddo is obsessed with sweets they likely need MORE access to sweets rather than LESS.” The dietitian’s advice, superimposed over the video, encouraged parents to “talk about these foods neutrally and let them eat as much as they want.” This social media post and many others were paid for by the Canadian Sugar Institute, a Toronto-based association of sugar producers that has a branding relationship with dietitians across the country. READ MORE.
