8 Types of Rich Media to Share on Google+
Curated from Socialmediaexaminer.com. Want new ways to benefit from Google+? Have you shared rich media on Google+? When you provide rich media within Google+, you maximize the reach and engagement of each piece of content and make it easy for visitors to consume. Here are eight types of rich media content to share on Google+. Why Rich Media on Google+ Many social media users, especially those on mobile, don’t want to leave the platform they’re on. With rich media, your audience can enjoy your attention-grabbing content without leaving the platform.
#1: YouTube Videos YouTube’s direct integration on Google+ makes video one of the most powerful types of content for media sharing with your Google+ circles for a couple reasons. #2: GIFs and Cinemagraphs Anyone who spends time on the Internet is familiar with animated GIFs and cinemagraphs, which are images that move. On Google+, GIFs can be uploaded and shared (and of course viewed) just like a regular image. On other social media platforms, the reader has to click a link in order to view the GIF in motion. #3: Auto Awesome Photos If you’ve spent time on Google+, then you’ve most likely seen photos containing additional effects and editing. These effects are called Auto Awesome. #4: Google+ Stories Related to Auto Awesome are Google+ Stories, which are photo timelines generated from images taken at the same location around the same time. #5: Audio Want to draw in a larger audience to your podcast? Upload your podcast audio toSoundCloud. Then share that content on Google+, so your audience can listen without leaving the platform. #6: Images and Infographics Images and infographics play a significant part in any content marketing strategy. Attach the right graphic to your content, and it will attract extra attention to your post; attention you need to grow your audience. #7: Rich Link Shares Rich link shares in Google+ automatically attach a featured post to the top of a headline link. For best visual results, use Canva’s “Google+ Cover” template as your featured image. In general, this size and shape makes for good top-of-post content and it’s perfectly formatted for a Google+ rich link share. #8: Live Streaming Video Google Hangouts On Air gives content creators the opportunity to provide the audience with live streaming video in three places: the Hangout On Air event page, YouTube video page and a Google+ post. Read more at SocialMediaExaminer.com. Read the full article
