#reverse brief

For this assignment, we are expected to select a total of three Warren Maxwell songs from the five we were shown. The Bats theatre is putting on a season of plays inspired by Warren Maxwell’s works, consisting of three plays each inspired by one of our three chosen songs. Our task is to create a name for this season (e.g. A Season of ____), as well as to create promotional posters, a website and a video / animation – all of which must display conceptual and visual continuity.

The client requires an image manifest in varied collateral portraying a semblance of prestige, quality, tradition, and relevance. The new brand must encompass the cafe & bar, hotel, exclusive member spaces, and an online presence, demanding flexibility and memorability.