#resultly

Operators of public-facing websites are typically concerned about the unauthorized, technology-based extraction of large volumes of information from their sites, often by competitors or others in related businesses. The practice, usually referred to as screen scraping, web harvesting, crawling or spidering, has been the subject of many questions and a fair amount of litigation over the last…

It seems like every startup has a video on their site demo-ing or explaining their service. But are they getting watched? At the rate I skip through commercials on TV, I often wonder if anyone is watching these product commercials or explainer videos online.

The best part about this type of online content is that you know that people are watching. The video I worked on for CamScanner was viewed over 30,000 times in a week on YouTube and when the folks at Resultly posted their video on YouTube it was played over 8,000 times in a single day. That's just a couple examples but I'm not sure how well these two videos were promoted by the businesses. So someone is watching and that's good for me since this is mainly the sort of content I'm creating and I'd be out of business if all of a sudden people stopped watching video online. 

An explainer or demo video for a service is different than a commercial. The goal of a commercial is typically brand awareness or to sell. Plus a commercial is getting in the way of what I really want to watch.  

An explainer video is there to educate and convert viewers. It's a bit more passive than a commercial you were forced to watch. With an explainer video, you likely came across the site or video while searching for a way to do something or solve an issue. The viewer already knows they need this and now it's time to convince them yours is the best.  

They are going to take the time to understand clearly what it is you do and that plays into the quality of the site, your videos and your team.

85% more likely to buy than people who don’t view videos. Even if that number was only 50%, wouldn't you spend the money on a video? That's 50% more users that are likely to sign up & buy. 

We won five 2013 Telly Awards for Online Video Content!

Looking to learn a little more about what goes into the projects at LooseKeys?

Surfs Up! In this LooseKeys project recap Brad Chmielewski and Mike Petrik talk about creating the animated video for Resultly. There were a couple obstacles to overcome with this video like animated water, extensive character rigging and lip-syncing. Hopefully Brad and Mike answer all those questions but if there's anything else you want to ask about this project, feel free to contact Brad or Mike.

If you're looking to download Greg Gunn's Puppet Tools that Mike mentioned, check out the aescripts + aeplugins site.

Resultly realizes in the rapidly changing ocean of information, where deals change by the day, where news breaks by the minute, where prices change by the second, and stock markets plunge in a blink of an eye, one day old data becomes worthless. There is a need for a new kind of a search engine, one that can capture our rapidly changing information world as the changes occur.

Sign-up now to allow resultly to deliver new results about your interests directly to your profile or mobile device in real time.

This week, we've interviewed Ilya Beyrak, founder & CEO of Resultly.

1, Please, tell us about your project

Resultly is a website and mobile app for streaming results. It allows you to easily follow any interest across the entire internet. People use Resultly to notified to the minute that someone posts an iPhone to craigslist or a daily deal site offers a massage for less than 30 dollars.

2, Why did you choose to work on this idea?

I chose to create Resultly, simply because I wish something like Resultly existed. I noticed I wasted way too much time doing the traditional form of search when I wanted to buy a new product. Resultly makes the process more efficient and easier.

3, How long it took you to get from an idea to the MVP?

We never truly developed a MVP. We knew our idea was big and we needed to get past an MVP to attract attention. It took us approximately one year to get to our alpha version to which we started inviting users to try.

4, Are you and your co-founder(s) on a vesting schedule?

I am the sole founder and do not have a vesting schedule.

5, Looking back 6 months, what would you’ve done differently?

We would have started development of our iPhone and Android apps earlier. We have spent a lot of time over the last six months attempting to perfect the app has taken a great deal of our time. We also realized that the app is integral to us having a fully usable product for the masses.

6, What's the single most challenging thing you have to deal with at the moment?

Timelines. A lot of times in coding and development work like we are doing things just end up taking longer then you’d usually like. Making sure that we push new features into production quickly is the biggest challenge, often requiring some long days (and nights).

7, What's the hottest startup these days, and why? (your personal opinion)

Resultly of course (ha ha). if I had to say another one, the Chicago based Belly is really cool. Belly is essentially a loyalty card for small and medium sized businesses. Belly installs iPads at the front desks of restaurants and stores and you scan your phone when you enter and earn points that you can redeem for cool stuff.