Source, Research Activity #2,PH402
Research Activity #2
Find segments of both candidates’ speeches where they seek to establish a common identity with target audience voters.
  Hilary Clinton established a common identity with American women voters.
 “Too often, these are called women’s issues. Well, I am a proud lifelong fighter for women’s issues; because I firmly believe what’s good for women is good for America.
Hillary, September 5, 2015
            From the beginning of her campaign Hilary Clinton used women’s rights as her base for her campaign. She emphasized personal and work related issues she believes American women face. Clinton is prochoice in which she has campaigned women’s rights and ownership to her health care decisions. She supported both the Paycheck Fairness Act and the Lilly Ledbetter Fair Pay Act, which aids in achieving equal pay amongst sexes.
           Hilary Clinton common identity with American women is that she is a woman. She has gone through her 20’s, which is the stage that women start to learn the importance of reproductive health. She is also a mother who has gone through pregnancy. Clinton is also a very successful woman in the workforce who has recognized the wage gap. Clinton has direct relations and ties to these issues that American women face.
  https://www.hillaryclinton.com/briefing/factsheets/2015/09/05/fighter-for-women-girls/
 Here is a video clip of Senator Hilary Clinton defending Reproductive Rights and Family planning.
 https://www.youtube.com/watch?v=UH9rC0MaBJc
 Donald Trump established a common identity with American voters who are against ObamaCare.
 "On healthcare, we are going to repeal and replace Obamacare," Trump said in a Charlotte, North Carolina, campaign stop Thursday. "We are going to replace this disaster with reforms that give you choice and freedom and control in healthcare -- at a much lower cost."
 Donald Trump, if elected president, says he will eliminate ObamaCare and will replace it with a cheaper plan. He refers to ObamaCare as a disaster. He gains common identity with American voters who too believe no would should be forced to pay for their health insurance.
 https://www.donaldjtrump.com/positions/healthcare-reform
  Here is a video of Donald Trump on ObamaCare:
https://www.youtube.com/watch?v=xiXGsKzKyLA
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