#redbrain

Infographic: In-Store vs. Online Sales

Bricks-and-mortar shops are disappearing. At least, that seems to be the consensus. And it has immediate implications for book-selling, which is something of concern to all of us. But how true is that commonly held view? And what happens when the bigger chains (Target, Walmart etc) venture into Amazon’s arena?

A fascinating infographic by RedBrain answers that question. The key takeaway for me…

RedBrain launches with bid to use AI to become world’s number one shopping discovery site

A new online sales generation specialist RedBrain launched today, combining paid search with artificial intelligence to offer retailers incremental online sales more efficiently than self-managed lead generation methods like Google AdWords. Using knowledge built up over the last eight years running shopping comparison sites, combined with AI, the RedBrain team aims to deliver sales traffic with a…