#prombron

The Dartz Prombron is an armored luxury SUV built for off-road adventures.

Russian invader

Starring: Dartz Prombron Wagon

New Post has been published on http://exhibitmag.com/dartz-prombron-dictators-ride/

Dartz Prombron - The Dictator's Ride

Remember Sacha Baron Cohen’s 2012 R-rated comedy flick, The Dictator? Of course you do. It may not have been a Borat. But it was better than Bruno. After all, it had a short cameo from Megan Fox which was cheeky and cheesy in every imaginable way. Cohen as Admiral General Aladeen, the dictator of the fictional Republic of Wadiya who was visiting the US had his share of escapades which translated into a not-so-bad laugh-riot at the movies too. Good way to spend a weekend, we’d say.

However, for car buffs who indulge themselves in shouting out the names of flashy wheels on the big screen, The Dictator proved to be a head-scratcher. Most of them couldn’t name the pompous armoured vehicle in which Aladeen was chauffeured around. The closest that many got when it came to guessing was the Knight XV. Other settled for a “modified Hummer”. To those who are still in the dark on what the mammoth’s real identity is, we are here to the rescue.

It’s a Prombron. Yep, it might take a while getting used to that name. Odd-sounding name for a car, isn’t it? Don’t worry, it’ll grow on you. Well, since it isn’t just a car, we can spare it from the interrogation. But it hails from a place which would make Admiral General Aladeen feel at home – the Republic of Latvia. That’s somewhere in Northern Europe. Geopolitics lessons being done with, let’s move to the car…or the armoured truck…to be more accurate.

Dartz Motorz Company which builds the Prombron has been in the business of constructing armoured vehicles for years. These guys used to build cars for the Czars and Dartz prides itself in being highly outspoken and doesn’t mind raving about their vehicle and pedigree. So much pompous they are that even their website proudly flaunts the line “supplier of tzars, admirals, generals and the dictators since 1869″. They also send out promo material featuring nude models. Beat that Rolls Royce.

It was the Prombron that shot them to fame and notoriety. The preferred ride of many a self-styled dictator in Banana Republics around the world, the vehicle is a hitman’s nightmare and is practically impenetrable. Unlike most armoured vehicles which are conventional road cars converted to tanks for the road, the Prombron is one which has been built from scratch to be an armoured vehicle and that makes all the difference. Available in various stages of armouring with B7 being the highest, the Prombron is built under the supervision of experts – two of them being ex-military snipers. To top it off, they have also roped in an ex-KGB agent to the mix. That’s the gang of baddies who you would expect to see in a Bond movie from the Roger Moore-era.

The interior of this BNOV (that expands to Bespoke Noble Opulent Vehicle) is a PETA activist’s worst nightmare and if the doors are opened up to the eyes of a Greenpeace campaigner, then Latvia will burn under the rage of animal rights activists all over. Wondering why? It’s got leather in every inch of its upholstery and panelling. And not just any leather. It doesn’t come from the back of a cow or a snake or an alligator. It comes from…well…we are not sure how to convey it delicately. But here it goes – whale foreskin. No typo there. And that’s the Prombron’s instant claim to fame. We despise it though, as we think it’s kind of disgusting and of course, whales are facing extinction these days.

Moving on from that part, Dartz offers the Prombron with numerous other options and in a dozen special editions. The basic bodystyles are that of the Saloon and the Pullman. Prices start at $1.5 million. The company has also made it clear that they’ll integrate literally anything that their clients require in the car, even if it’s just for the sake of making it more expensive. A client from China reportedly had his Prombron delivered to him with a price tag of $7 million. Perhaps the CIA can figure out as to why the price is so steep. May be, he had commissioned Dartz to add diamonds in the headlamps, rubies on the gear knob, gold plating on the grille and to get the seats done in Unicorn leather. We are just guessing.

Strong arms hold me

Starring: Dartz Prombron

Official: Dartz Prombron Black Russian China Edition