#pimpmybeard

This braun ad is hilariously effective. It shows facial hair in a totally different perspective and essentially creates an entire potential market of consumers- men with beard hair. The ad implores them to think about their facial hair as if it were like the hair on his head- which leads to the next thought that if one person styles their hair, i.e. getting it cut, dying it, putting mouse in it, etc. he should also be styling his facial hair.