Taking Brands and People Üeber – JP interviewed by getAbstract co-founder Patrick Brigger

Can Ueber-Branding be applied to any industry and brand? How about people as Ueber-Brands?  How do Ueber-Brands elevate themselves above the rest? How do they attract people? – Not only as buyers but as employees? … These are just some of the questions Patrick Brigger asked me in a recent interview for his blog getAbstract ‘life‘ … that tag meaning that I got to answer some personal questions, as…