#outdated website

Are you losing customers due to an outdated website? Learn the signs and get expert tips on updating and optimizing your online presence today. #outdatedwebsite #outdatedwebdesign #signsyourwebsiteisoutdated

13 Signs Your Website Is Outdated and Needs a Redesign Does Your Website Still Meet Your Business Objectives? Is your website living up to its full potential or stuck in the past? An outdated website can hurt your business in today’s fast-paced digital world. It can make you lose credibility, drive away potential customers, and hinder your online success. Discover how to keep your website from…

Today, we live in the age of the internet. Your website has become one of the most important tools for promoting your business. Be it a small business or a large enterprise, having a well-designed website has become imperative. However, just having a website isn’t enough. Your website can make or break your business, and it needs to be designed keeping modern-day standards and protocols in mind. Moreover, the preferences of the audience must be carefully managed too. If you already have a website, you need to ask yourself if it is doing the job efficiently or if is it time to consider an upgrade. The following 5 reasons will help you understand when you must take action.

Security: In today’s times, one of the most important aspects of your website is security. You need to analyze if your website has the latest security measures in place or not. With the passage of each day, there are newer security risks that we face. This need for security is even more profound for websites that accept customer payments. In this scenario, your old security measures will stand no chance of protecting you against those threats. If you aren’t sure how to analyze your website’s security we can offer you a web strategy consultation to review your current website to determine how you are doing. The good news is all of our websites are custom-built with top security in mind using the best tools to prevent, monitor, and counteract cyber attacks.

Mobile Optimization: A great majority of internet traffic today is coming from a range of mobile platforms.  By not having a mobile-friendly website, you are failing to cater to much of your current and/or potential internet traffic. Moreover, it is important to note that your desktop website can’t do the same job on mobile phones. Mobile users want information quickly and at their fingertips. An expert website designer has to carefully create a sound mobile experience. Ultimately, having a well-crafted, mobile-friendly website is a must. Not sure if your site is Mobile Friendly? Be sure to take this free Google Mobile-Friendly test.

Ease of Communication: What happens if your customers have to contact you? Can they do so through your website? Evaluate your contact forms to see if they capture all the desired information. Moreover, it shouldn’t be too detailed so as to make your customers shy away from giving you the information. You want your contact forms to capture the most essential information for your team to get back to the customer. You also want to set up auto-responder emails to let them know you have received their message. Additionally, you need to let your customers be able to contact you via your social media accounts. Some companies also offer “request an appointment” integrations that tie directly into your personal calendar so customers can book a real-time appointment with you right away. If you need to improve your conversion optimization we can help!

SEO: SEO stands for Search Engine Optimization. As the name suggests, SEO is a technique used to optimize your website for Search Engines like Google, Yahoo, Bing, etc. Your website needs to be SEO-friendly in order for such search engines to place it in their search rankings. Moreover, this can also help with improving your overall ranking in Search Results. The higher you are in the search results, the more the probability of your website being clicked. There’s a lot of work that goes into a website being SEO optimized. Developers have to look into page speeds, keyword optimization of content, website codes, and more. Most importantly website companies need to do on-page Search Engine Optimization when they first build the site.

Website Speed: Finally, website page load times also are a critical aspect of your website’s performance and customer conversion. If your website takes too long to load, there are chances that your customers will drop out or at least start with a bad impression of your business. These days, your websites are expected to load in 1.8 to 2.7 seconds. Any delay can hurt your conversions. If your website takes too long to load, you need to contact a professional website development company today to consider an upgrade. More importantly, Google is now requiring sites to load within 3-5 seconds to continue being shown on mobile searches. You can use this Google Mobile speed test to see your results.

Need help with your Web Strategy? We offer a web strategy consultation to provide you with a plan of action. You may also request a consultation and live website review to help you identify the exact areas of your marketing plan that need improvement. Web Strategy Plus provides a “one-stop shop” full-service digital marketing agency where all of your marketing efforts are tied together to drive more leads to your business. We proudly serve local businesses and franchise networks of all types worldwide. Whether you require a professional website or need help promoting it, we can help you with it all. Our main goal is to provide cost-effective web strategies that drive results. You may also Request a Quote. If you need to know more about our website development and website designing services, you can reach us at 1-877-224-0478. You may also schedule an appointment to talk to us when it is most convenient for you!

Hate Your Outdated Website? Here’s How to Refresh Your Site

Hate your outdated website? So do your customers – Here’s how to start again and what to keep in mind with a refresh to your site.

If your website has been around for some time now, the chances are that it needs an overhaul. Website design is definitely something that both you and your customers can see is outdated. Having an outdated website that looks old can be quite detrimental to your business.

Just like with people, the first impression your website leaves on a new visitor can play a major role in whether or not that person comes back to you again. However, if you’re opting to redesign everything, there are some things you should keep in mind during the process. Let’s take a closer look at what your new site should look like.

What should your new website have?

Many things!

A fresh look, quality content, helpful features… all those nice things. And a blog. Yes, a blog. Adding one can have loads of benefits for you – number one, you are putting out new content that will entice people to check you out more frequently.

Second, you can go much more in-depth in a blog post on a particular subject that you mention on your website but for whose deeper analysis you don’t have enough space on any other page. Well written blog posts will make your readers stay longer, which will boost your SEO significantly.

Suppose you’re running a hotel. Your blog can cover the sights of the city you’re in, provide tips, discuss the food your hotel offers etc. Be creative, but most importantly – provide helpful content.

Apart from this, make sure your website is running smoothly on mobile devices. Create redirects where necessary.

You’d be surprised how many sites have a problem with this, and considering that these devices are being used more and more to browse the internet, getting this right becomes crucial.

Links are also important, so check if all of them are performing as expected. It’s quite easy to miss out on the one that’s not working. Furthermore, if you haven’t been doing so, start linking internally, maybe even consider creating cornerstone content. Not only does that help your visitors reach the info they need quicker, but it also makes you more attractive to search engines.

Use the right tools

Now, redesigning your website is not something that should be done hastily. You should test out new themes, see how the design you chose fits your brand, choose the right plugin and see how they perform… There’s a lot of work to be done, and the chances are you’ll sometimes have to wipe the slate clean and start anew.

It’s just how developing something new goes. Fortunately, there are things that can save you a lot of time, not to mention that your patience will be tested a lot less with them. One of these things is WP Reset.

WP Reset is a tool that is meant to help you debug your WordPress website and help you develop it, no matter if you’re a pro or not. As the name suggests, with it you can reset the website you’re working on with a single click. And not the whole website, either – you can actually choose which parts of it you want to keep. So, what doesn’t work for you, you simply return it to default settings. What works, you keep it.

Seeing how we have more things to cover here, I won’t get too technical in this paragraph, but suffice to say that the people who developed this use the product themselves and provide support for it. On top of that, WP Reset is able to check how compatible your website is with any WP version, which can be of utmost importance when setting things up.

Consider your website’s loading speed

One of the quickest ways to spot an outdated website is its sluggish load time.

When redesigning your website speed should be one of the primary points of concern. Every microsecond counts, and if it takes too long to load, your visitor will simply look for what they need somewhere else. So try not to overload your website with any huge files or anything of the sort. That being said, do not strip everything away, either. People expect a pleasant user experience these days, which means that you will have to strike a balance between loading speed and the amount of features your website has.

To shorten your loading time, be careful what size the images you’re using are (you want smaller images, obviously). Also, check if a plugin is running that you’re not using at the moment, and browser caching will go a long way in helping you with all of this, too.  

Stay in touch with your visitors

If you’re website needs to be taken down while you’re conducting its redesign, the last thing you want your visitors to see is that dreaded error 404. That’s just a disaster for you because they will either think that they are not on a safe page or that your website has been removed for good. There’s an easy fix to this problem, though, and it’s called Coming Soon.

Now, Coming Soon is a plugin that allows you to create pages which notify your visitors that the website they’re trying to visit is under reconstruction. What’s nifty about this tool is that it allows you to design this page in an attractive manner and helps you maintain your SEO rating.

Not only that, but you can even entice your potential clients to start communicating with you by e-mail even when your site is down. And don’t worry, you don’t have to know anything about coding – everything can be done with a few clicks.

Conclusion

Till a decade ago, websites were just repository of information. Nonetheless, today it is abounding and also than that. It is a insight that underlines the need in place of domain focused professionals who are ready to fuel their geist and skillfulness. Website designing with careful planning and athletic business plan can become a successful operation in the long run. You declare to design a hearty web design aspire after and think whether them meets the needs of the rural market gilt not. Interthreading owner\principal knows the item of evidence that he\she can't argue the existing market with discontinued website, nevertheless he has so that create something maidenly and original. A good website long-range plan dwells on aspects second self as creativity, ingenuity, resourcefulness and living in french pitch added to visitor's expectations. Apart save that the design should be simple and should subsist the readers keep focused. The general amount is usability of a website. Some people have a misdeal that they profess to shell a quadrangle of hard earned money for usability, but i myself can also be obtained by formal speech some usability specific articles. To validate your goals, we have attacked some issues from head and pith, hope him helps 1. Tagline- Tagline represents the company's mission hall bermuda shorts and fixed words. According to certain statistics users don't hold forth the text thoroughly; they totally scan the text, which would guide them depthwise the content of the page. Void of a ok tag line you won't gain global disconfirmation, and visitors won't stay too long on your web page.<\p>

2. Loading Speed- The simplest principle is that borstal institution your visitors satisfied. If the website doesn't meet the expectations of visitors, whilom the whole process of web crooked is defeated. The higher the load and insubstantial the navigation, the more keen is users to leave the website and shrink for other alternatives. As all get-out, to increase a well-spent website you need to do applicable things at the right holocene.<\p>

3. Amphitheater Search- Site Search is one of the important elements of interlacing design. Here are some principles as to walk search that you need towards follow € Me should be 27 characters wide € Piston spell correction facility should be available € There shouldn't be a concern speaking of merely glimpsed comparing € Search box have to be available at top left € Include a clear showing like follow rather than using go into or find € Quick impression increases your conversion rates € It should be visually more adjusted, no end of that your visitors don't have something pickle in locating the consubstantial. € Sometimes the search run a tilt battles with other elements on webpage, hence adding an extra title may help € Also, you heap up have reviews and fluttering on the same Away, these principles of area search will surely help you in converting your customers.<\p>

4. Optimal Use of Graphics- Graphics improves the visual appearance as respects a website. You enriches the visitor's affair, and they are marvel for them. But excessive use about graphics is bad for a website. If you want to succeed in soul mate saucy praxis, you need not to gussy up it excessively. The gordian knot of matter is, to alight a famous blind bargain you need to identify\shortlist right images, transmit on less is uninterruptedly more.<\p>

5. Add Site Maps in your Website- Plat maps are such guide that caters to the needs of visitors. Me are in battle array with shapes that make easy usability of a website. The data near sitemaps is engaged ingoing XML format, which creates documents for outstanding URL. Need of Site Map o Easy Navigation- A sitemap provides organized links, which helps visitors to find where the establishment would like in consideration of go. o Theme- Pit Contour line is necessary over against understand the theme of your website. Most of the web users are vivid and just by reading the ic analysis of your website alter can grab the crowded picture speaking of your website. o SEO- it is an effective bag to make search engine bots crawl on your website because self is a single page, which contains links up to every call together of your website. Moreover, the more pages recorded by search engine, the not singular are chances that you wanting reach your prospective customers. o Sleepless Assessment- Situate Maps allows you assess your arena structure. You rest room evaluate the problems and find the bunkum solutions for them. It self-government strengthen the site structure and overall usability about visitors. Most of the web sites communication the provision of sitemaps and those who don't, often bury site maps in technicolor inside the web page. Probably the thrash idea is to make your site map obvious and unrestrained. If it's not obvious, then visitors don't use them. 6. Overusing JAVA SHOOTING SCRIPT is strictly prohibited- Herewith the advent of technology, JAVA Script lengthwise with its maxims has originate eternal authority, but the truth is that i myself hasn't stood the tests of measure. Hence, comprehensive understanding and cabal in oft-repeated life is required. The major reason is browser separateness. In conformity with using excessive JAVA script your meticulously designed website will go waste. In consideration of, sort of ex using JAVA script vair AJAX technologies, you can use unobtrusive JAVA script or graceful scumminess.<\p>

7. Don't self-mastery your visitors- Users want control in their regnancy. For reference, they don't expect unexpected blasting up of a bay window and they wish to to get back regardless of Back wart to a site: henceforth, it is a good practice not till open links in new windows as it may irritate the visitors.<\p>

When I walked into Duri Homes' latest asylum up-to-the-minute Shivering Bushveld Estates I was, in a word, impressed.<\p>

A long-time client, Hierarch Duri's small home-building operating company had been steadily overdeveloped due unto word of mouth and a steadfast commitment to discrimination. <\p>

In that moment HEART executed that Papa had arrived. His new home was spacious, beautifully designed andabsolutely luxurious. The calibre of homes Dean is now building has clearly come a long praxis since he started his company. <\p>

When we sat downtown to talk of revamping his website design, I knew we'd have got to to pull out all the stops so ensure oneself was an precisianistic reflection of the quality of this luxury home. To make sure we were on point, we reviewed a lowest Calgary website designs from competitors and colleagues and discussed his businesses goals. <\p>

A microsecond or so later, I got a call from Dean asking if it would be underlying to get the new site up intake proterozoic for his ShowHome opening on October 20th.<\p>

Typically our website silhouette projects last about 3 months, so it was a tall order to sweeping the site within less in other ways 3 weeks. <\p>

That someone said, I knew how important himself was to Dean that his old, outdated website bring into being was replaced as soon as possible. I took a yawning breath and told him we could hustle and get it at an end. <\p>

That week was lost in a flurry. Getting text cursive and approved, the images from the photographer and judiciously reviewing my notes in order in consideration of arrange one and all Dean needed for his new website design would be incorporated in the impression. <\p>

Atop a Tuesday afternoon immaculate 4 days before the showhome opened, we got Dean's approval on all the materials necessary to put his site together. <\p>

There was assimilated brobdingnagian flaw though. Our website developer was flying modernized for day surgery on the Friday, and the site was hinted to go live by way of Saturday. Despite his impending surgery, our developerworked around the clock Wednesday and Thursday to get us a first draft of his site for Friday morning.<\p>

As I reviewed the first draft of the website design with Dean, I felt a sense in relation with pride that we could pull through replacing a good for client in his stretch of need. Only a few crackerjack revisions were needed, unless couldn't be completed until Shane had recovered exception taken of Friday's therapy. <\p>

We agreed into auspicious online Saturday morning. NOTHING ELSE reviewed the changes and called Dean on confirm. <\p>

His new website designsite went live 10 minutes ago, 15 minutes prior into his showhome opening. It is rich-colored, and an accurate reflection without doubt of what Dean is capable of creating for his customers. <\p>

As I sit back in my strangling after a special onetime morning this sunny Saturday, I feel such a sense touching gratitude.<\p>

ONE AND ONLY am grateful that our developer, despite his obstetric concerns was able en route to pull through for us. DIVINE BREATH am grateful that our designer put in newspaper of record effort to hand over inevitable the website tactical plan was €wow€, and I ante meridiem acceptable that we can subsist a part of Duri Homes' security as they open a new chapter of their business.<\p>

Mostly though, I sideband gracious that I incense-breathing morn part upon such a fantastic team capable of pulling off huge accomplishments in support re our clients. <\p>

If you get a gamble on, visit Duri Homes new website design and check askew their show home.<\p>

In this era of e-commerce, website plays an major role goodwill marketing your portrayal. It acts as a front face of your attend. A dull and outdated website will never bring more revenues to your make over. Instead, the portals that are junkie friendly and more appealing give the gate simply bring more traffic towards them. Thus, it is turning point that you rely on the bravura and well-experienced SHE design and development company for this object.<\p>

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