N7829B on short final at Phoenix Sky Harbor.⠀ ⠀ The new Southwest colors were unveiled at Dallas Love Field on 9 September 2014. Officially the colors are known as “Bold Blue”, “Warm Red”, “Sunrise Yellow” and “Summit Silver” as the accent color. The font is known as “Southwest Sans”. The new look was unveiled just five weeks before the expiration of the Wright Amendment that had long limited nonstop flights out of DAL.⠀ ⠀ I started flying Southwest regularly when I was in college in the early 1990s. I still remember when the Rapid Rewards frequent flyer program was called the Company Club, it was based on legs flown. With the Wright Amendment in full force, I’d rack up free flights easily which was as good as gold. There was no such thing as online booking. You called up the airline and booked a flight over the phone- but if you told the agent on the other end of the line you want ed to fly from Dallas to anywhere else outside of the Wright Amendment perimeter, they’d apologize and tell you that they don’t fly that route.⠀ ⠀ However, if you wanted to get around the Wright Amendment, the conversation would go something like this:⠀ ⠀ “Yeah, I’d like to book a flight on Southwest from Dallas Love Field to Baltimore-Washington and I already know about the Wright Amendment restrictions.”⠀ ⠀ “Oh, okay, you must be one of our regulars out of Love Field! So you know already I’ll have to set you up for two separate flights with a change over in an adjacent state then, right?”⠀ ⠀ We called it the Southwest Shuffle and we did it with a smile! OKC was my most common shuffle point to collect my luggage and check it in again, long before through ticketing and check in were permitted! I also did the Shuffle at HOU and ABQ. ⠀ ⠀ #avgeek #aviation #aircraft #planeporn #KPHX #PHX #Phoenix #SkyHarbor #Arizona #airport #planespotting #instaplane #Boeing #737 #Southwest #N7829B #SWApic #instagramaviation #splendid_transport #instaaviation #aviationlovers #aviationphotography #flight #AvGeeksAero #AvgeekSchoolofKnowledge #AvGeekNation (at Phoenix Sky Harbor International Airport) https://www.instagram.com/p/B6HmxYVhKgo/?igshid=1mvnyuji67o0b
















