Top Posts Tagged with #mobile exchange

Indosat Luncurkan Indonesia Mobile Exchange

sumber foto: okezone

Indosat bekerja sama dengan Smaato meresmikan peluncuran Indonesia Mobile Exchange (IMX), hari ini, Kamis (21/5/2015). IMX merupakan sebuah platform digital exchange untuk mobile advertising.

IMX menyediakan portal bagi pengiklan lokal maupun global untuk langsung terhubung dengan publisher terkemuka di Indonesia untuk menyediakan portal bagi pengiklan. “Suatu kebanggan bagi…

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#indosat #Mobile Exchange #Smaato

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The age of programmatic and RTB had brought tremendous improvements and advantages to exchanges. Publishers can monetize a much larger percentage of their inventories. Advertisers can buy only the impressions that perform. The ecosystem as a whole can shed many of the inherent conflicts in the ad network model, where both publishers’ and advertisers’ needs must be satisfied by a single entity.

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