#michaelholliday

During the 4/20 weekend, a few of our Brothers got together and toured the Synergy building in downtown Santa Barbara. Owner Michael Holliday was kind enough to share the history of the building and his vision behind it. Synergy, a technology and business center, gives small businesses and innovators a place to rent out space to produce and grow their ideas in an organic working space. There are no such things as cubicles in Synergy, but rather a fluid working environment where employees can easily channel ideas to their peers. It was amazing meeting Michael Holliday and learning about his passion for making Santa Barbara a start-up business hub of the nation.