Microsoft Dynamics 365 is a group of Business applications and services which helps your organization in transforming the activities of your business and simplifying the daily operations of your business. It helps in delivering improved results. Instead of having separate sales and marketing functions, MS Dynamics 365 offers you automated, integrated, and sales and marketing capabilities that effectively and efficiently connect, prioritize, and convert leads into sales.

Business benefits from Microsoft Dynamics 365 solutions are very much dependent on the quality of the solution implementation. The underlying technology, with depth and breadth of functionality and feature set, requires experience and competence from the implementation partner to bring value to the customer.

Microsoft Dynamics 365 Marketing Implementation is one of the key factors for success of a project and for successful implementation of Dynamics 365.

The key factors that determine the success of a project include:

-          Product knowledge

-          Domain knowledge

-          Availability of pre-built components with the partner

-          Implementation methodology, DevOps tools and their skilful application

-          Focus and prioritization

 Microsoft Dynamics 365 Implementation for Marketing is a marketing automation application with which you can create and distribute marketing communications to your customers and prospects. The Results of these marketing activities can be then analyzed and used for refining marketing messages and process. You can create marketing lists, run campaigns and perform all the other related marketing functions.

Microsoft Dynamics 365 Marketing is a marketing automation application that enables you to not only manage the core marketing functions like email marketing, customer journeys, behaviour tracking, and lead scoring etc., it also gives you the ability to do event management functions, manage surveys, and more.

 Benefits of Implementation of Dynamics 365 for Marketing are:

-          Helps to Manage, Rank and Score Leads

-          Helps in Customizing Buyer Funnel

-          Assists with Intelligent Mails, Landing Pages & Communications

-          Also helps in Systematic Feedback System

-          Helps with Event Management

-          Assists in Easy Integrations

-          Helps in taking Informed Decisions

 Here I am mentioning a few Features of Dynamics 365 for Marketing for your easy understanding and choosing better:

-          Addressing Every Audience Personal - Your target audience will always consist of different demographics and personas. Dynamics 365 for marketing will empower you to address each persona with a dedicated campaign and a consistent message for each of them across all channels and platforms. This personal attention often leads to a much better conversion rate as the audience feels a better connect with the marketing messages served to them.

 -          Converting Prospects into Relationships - Leverage Microsoft Dynamics 365 for Marketing to convert business prospects into relationships. Create, connect and nurture relations with sales qualified leads leveraging omni-channel campaigns and personalized communications. Align the marketing and sales teams together using a unified source of shared information, automated processes, and Office 365 collaboration suite.

 -          Managing your Campaigns Effectively - Execute coordinated campaigns using configurable templates, reusable content blocks, and design tools. Go beyond email marketing to make the customer experience a ‘journey’. Use multiple channels (events, web landing pages, email marketing, SMS integration, and phone calls) to attract the right prospects and enable your customers to take action using the channel of their choice.

 Manage your marketing spend by creating a budget and track the costs for campaigns regularly

 -          Creating and Nurturing Leads - Use LinkedIn Lead Generation Forms Connector to target audiences, capture leads, configure lead submissions and create a customized buyer’s journey using their LinkedIn content and interactions.

 -          Aligning Sales and Marketing - A unified source of data and information which manages leads, contacts, and customers with multiple sales and marketing teams for delivering a consistent experience on all platforms across the buyer’s journey. Deliver consistent messages across all sales and marketing platforms

 -          Gaining all important Marketing Insights - Measure campaign performance and get standard reports to monitor and analyze marketing activities, including campaign activity status, campaign performance, and campaign comparisons. Build customized dashboards for better performance analysis. Embedded intelligence empowers you with tools like dynamic segmentation which helps you target the right audience.

 -          GDPR Complaint Marketing Engine - Microsoft has ensured that Dynamics 365 for Marketing complies with GDPR compliances at all levels. No more worries about being GDPR compliant when planning and running your marketing campaigns using D365 for marketing.

  Microsoft Dynamics 365 Implementation for Different Industries

Microsoft Dynamics 365 for healthcare

Microsoft Dynamics 365 for eCommerce

Microsoft Dynamics 365 for Construction & Projects

Microsoft Dynamics 365 for Retail

Microsoft Dynamics 365 for Hospitality

Microsoft Dynamics 365 for Travel

Microsoft Dynamics 365 for Discrete Manufacturing

Microsoft Dynamics 365 for Process Manufacturing

Microsoft Dynamics 365 for Channel Management

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