#mark lefebvre

Kobo’s Mark Lefebvre on common digital publishing pitfalls

At BookExpo America today, I took the chance to attend a panel given by Mark Lefebvre, Director of Kobo Writing Life, on common digital publishing pitfalls. Lefebvre addressed a number of common mistakes digital publishers make, and how Kobo could help avoid them.

The first such mistake had to do with cover design. Given that e-book cover art is typically viewed in much smaller thumbnail form,…