This week I had the opportunity to attend a skin workshop with clean beauty brand Jane Iredale. For those of you who might be new to my blog or haven’t heard of Jane Iredale, they are a cruelty free makeup brand that creates “clean” makeup (this means they don’t use any harsh chemicals in their products).  The creator of the brand (yes Jane Iredale herself) even grows her own minerals if she can’t find a good source of clean minerals to use in her products. Next year will actually be their 25th anniversary and as an artist who is looking to replace my “cruelty” brands with cruelty free brands, this company has really taken my interest as it’s products do work very well. 

This particular event was held at their UK head office in the IIAA and lead Jane Iredale Makeup Artist, Natalie Soto-Carlisle was in charge of demonstrating 2  looks to a room full of beauty insiders.

I arrived with friend and fellow makeup artist Claire Mazik (of Purely Green Beauty) and we were greeted by some new members of the Jane Iredale team and an array of lovely breakfast foods and coffee! 

Demo 1 - Spa Skin

The first demonstration was largely focused on the various foundations and powders Jane Iredale offer. Lead artist Natalie created the new “Spa Skin” makeup trend  on model Lavinia while awnsering our questions.  I found this demo really useful as Natalie was very well informed on all the ingredients and her product knowledge was  incredible. It was fantastic to learn about what Jane Iredale products would work better for  TV/Film jobs and what products work better for bridal jobs. 

She started creating the spa skin look on Lavinia with Smooth Affair Primer (which is  also available in a version for oiler skin tones as well) : 

Natalie used Active Light Concealor and Pressed Powder to set it in place. A  key product used to give shape to the face was the new Contour palette  applied with their new Vegan friendly makeup brush ranges - I already have this product and it has been really fantastic for all makeup jobs so far as it comes with a highlighter / blusher as well as contour shade : 

As well as creating a gorgeous base, Natalie used the Natural Matte Eyeshadow Palette on both demonstrations saying how much she loved the deeper shade Fudge in the corner for definition on the eye : 

I was writing notes furiously as she had some great tips to share! I found out the Beyond Matte Powders are great for HD makeup work as they don’t have rice/mica or sunscreen in them which  creates flash back on screen.

Launching this Autumn 

I also had a sneak peek at the exclusive new Breast Cancer Awareness Play On Lip Colour called “Sunny” which isn’t launching until September (shown below and also on Lavinia on the final look) : 

Along with the new Play On Lip Stick, Natalie told us they are also launching some new brow shades in the fall! Currently you can find three water resistant shades (shown below), but from fall new additions will be added including Ash Blonde  and Medium Brunette. 

The Final Look From Demo 1 : 

Skin : 

Contouring Palette (highlighter and blusher also used from the palette)

Active Light Concealer with the Camouflage Concealor Brush (Vegan friendly)

Pressed Powder to set Active Light applied with the Delux Shader brush 

The Fan Brush was used to apply blusher from the Contour Pallette 

Peaches & Cream Highlighter to brighten skin which has more gold tones than silver cool tones so works well with Lavinia’s skin type 

Balance Hydration Spray to set the makeup 

Tip : Balance Hydration Spray is great setting spray for using on Red Carpet/TV/Film jobs as it has a more matte finish 

Eyes : 

Champagne Silk Eye Sheer as a base 

Naturally Matte Eyeshadow Kit (Hush all over and Fudge in the Crease)

Angel Liner Brow Brush to apply Saphire Mystikhol Gel Liner 

Mascara Primer / Black Mascara 

Lips : 

Sunny BCA Lipstick (out in Sept)  with the Retractable Lip Brush 

Demo 2 : Airbrushing With Jane Iredale Products 

The next demonstration was all about Airbrushing with Jane Iredale products which IS possible but in a specific way...

To airbrush with Jane Iredale products Natalie explained that Amazing Base Loose Mineral Powder is the best foundation option (incidentally this is their best coverage powder foundation with SPF20). (Makeup Artist Note : The powder has a food grade coated titanium so it works well for film work unlike other mineral brands that have an uncoated titanium which creates flashback.)  She used a 4D pressure system with an Iowada Brush Gun fed from the top. She used Pommisst to create a little foundation mixture to feed through the machine. She made a point that Pommisst is the only JI spray that can be used to create the mix in the airbrush machine as the other sprays may cause the powders to coagulate in the machine. 

She used a 1 oz jar, 1 teaspoon of Amazing Base Powder per 3 x teaspoons of Pommisst Spray. This ready made air brush foundation mix can keep for 12 months and must be used on completely hydrated bare skin. 

She applied toner to model Lavinia’s face and Smooth Affair Primer to the face to prepare for airbrushing. 

Airbrushing Tip : Let any tiny hairs that are obvious on the face lie flat, don’t be tempted to touch them or you will leave an imprint in the foundation. Once you’ve finished airbrushing you can go over with the Flock sponge to press over any areas and smooth out the product 

The Final Look From Demo 2 :

Skin : 

Pommisst Spray

 Smooth Affair Primer   

Amazing Base Powder Foundation (mixed with Pommisst through the air brush machine) 

Active Light Concealor 

Tantasia (mixed with Palmist thorugh the air brush machine)

Golden Shimmer Highlighter Mixed with Pommist (through the air brush machine) 

Eyes : 

Brow Pencil (New shades coming this fall)

Champagne Silk Eye Sheer 

Naturally Matte Eyeshadow Pallette 

Emerald Mystikhol Gel Liner

Black/Grey Eyeliner Pencil 

Mascara Primer / Black Mascara 

I particularly loved how Natalie used the Golden Shimmer to highlight Lavinia’s skin through the air brush machine. She made a note that 24k Gold Pigment (a loose gold shimmer Jane Iredale makes) should NOT be used through the air brush machine. 

All in all this was a really great event as it was very educational. I love learning new tips and tricks and the Jane Iredale team did a fantastic job of inspiring all of us and teaching us a little bit more about the way the products in the brand can be used for professional use. 

I was also very blessed to walk away with a few of the products to try out myself ! I chose to go home with some products that I thought I would make the most use out of in my professional kit including : 

Hand Drink Lotion 

Absence Oil Control Primer 

D20 Spray (great for bridal work)

Mini Lemongrass Love Spray 

Smooth Affair Primer 

A decent cruelty free fixing spray, primer and matte powder will never go amiss. I can’t wait to start using these products on my clients ! 

Thank you so much to the wonderful Jane Iredale team and Lead Artist Natalie for inviting me to this event - it was such a lovely experience.