#kulasocial

What Do You Mean kulaBrands is Not a Multi-Level Marketing Company?

When I met kulaBrands I thought it was just another MLM. They said you can inspire people to go on the ride with you so you can all make money. To me...that meant multi-level marketing.

"NOT FOR ME!" I said. Been there...done that...no way...no how...nope!

So let's put it all out there. Members get paid in 5 ways:

Reverse royalties for financially backing a new invention through reward-based crowdfunding

Reverse royalties for helping to brand the new invention through social media marketing and getting the word out

Reverse royalties through building the new company by helping the inventors make new business connections, become a household name, and by continuing to get the word out.

Earn the markup between wholesale and retail due to creating direct marketing avenues.

And yes...if a member influences another to join the team...there is incentive through income that is based on each new invite.

But they told me it is not a multi level marketing platform. Were they right? How was it different? So, I did my homework and this is what I found.

What Makes a Multi Level Marketing Company an MLM?

There is one major characteristic that they all have. The product that they promote must be consumable because everyone must keep buying for the people on the top to make money. So, if you have never made money in a multi level marketing company you will understand me when I say that the magic bean of an MLM is the autoship. Everyone under you buys or you die.

So, the Big Question is...Do I Have to Bring Anyone in Under Me to Make Money with kulaBrands. 

I do not.  Here is why...

In kulaBrands, I collaborate with inventors and other kulaBrands members to launch and brand new products and help to build the companies that created them. I work as part of a team. We call it the kulaBrands Community. Some contribute more money than time and others contribute more time than money. Peter, one of the co-founders has a favorite quote.

A rising tide raises all ships

So we are the rising tide. Everyone's cumulative efforts, no matter how great or small, contribute to the success of the brand. Then, as the fledgling company becomes profitable, each participating member gets reverse royalties that inevitably grows proportionately with the company we support and to what extent we work at it. That means that as long as the inventor makes money, we make money and it is fairly distributed between its kulaBrands supporters.

I look at it this way, instead of paying 1000s of dollars for marketing and support up front the inventor can focus on other very important priorities like running the business and making it profitable while we fuel the fire. Then, as the product sells they pay us a portion of EVERYTHING that sells. 

That is it! That is the answer! kulaBrands IS NOT an MLM! So, I went all in!

What I have learned since then is that I love kulaBrands! I just love it! I see the income potential, and I have a vision. I get excited to let people in on my best kept secret! To understand it better...watch this video. Then contact the person who lead you to us!

Why can't kulaBrands be like Nike?

Every great successful company starts somewhere and works hard to reach that dream of being successful. What if, in the beginning when Nike first started, they agreed to pay your company 6% of everything they make as compensation for helping them climb to the top. Here is a condensed history of Nike with that 6% cut that you would have theoretically received.

In their first year of distribution as the Nike brand shoes, the company's new products grossed $1.96 million and the corporate staff swelled to 45. In addition, operations were expanded to Canada, the company's first foreign market, which would be followed by Australia, in 1974. - FundingUniverse.com

Let's see, $1,960,000 x 6% = $117,600. Who wouldn't want a piece of that?

In 1974 BRS opened its first U.S. plant, in Exeter, New Hampshire. The company's payroll swelled to 250, and worldwide sales neared $5 million by the end of 1974. This growth was fueled, in part, by aggressive promotion of the Nike brand name. The company sought to expand its visibility by having its shoes worn by prominent athletes, including tennis players Iike Nastase and Jimmy Connors. At the 1976 Olympic Trials these efforts began to pay off as Nike shoes were worn by rising athletic stars. - FundingUniverse.com

Now, $5,000,000 x 6% is even better. That is $300,000 to split.

So, Nike continued to aggressively market their high-quality useful product. And...

The company's growth had truly begun to take off by this time, riding the boom in popularity of jogging that took place in the United States in the late 1970s. BRS revenues tripled in two years to $14 million in 1976, and then doubled in just one year to $28 million in 1977. - FundingUniverse.com

Now that is impressive and enticing. Six percent of that is $1,680,000 that gets dived up.

By the mid 1990s, Overseas revenues continued their steady rise, reaching nearly $2 billion by 1995 and... For the fiscal year ending in May 1997...(Nike had) record revenues of $9.19 billion. Overseas sales played a large role in the 42 percent increase in revenues from 1996 to 1997. Sales in Asia increased by more than $500 million (to $1.24 billion) - FundingUniverse.com

Wooooh! What would that be? $594,000,000 of reverse royalties would be split! Granted, it took them 23 years, a great marketing plan, the new athletic climate, connections to important people, and going international to do this. But what I didn't tell you is that as a little baby company, before they created the Nike brand, Blue Ribbon Sports (BRS)...

...opened its doors in 1962...By the end of the decade, Knight's venture had expanded to include several stores and 20 employees and sales were nearing $300,000. - FundingUniverse.com

So, it wasn't so easy. What Philip H. Knight was missing was kulaBrands, the Internet, the perception of need, and people in high places.

kulaBrands Would Have Shortened That Decade To A Couple of Years

kulaBrands can accelerate the startup phase of a great invention because at the head of it are people in high places with big connections and 100s of years of combined business and entrepreneurial experience like:

Mr. Peter Gantner (Founder) - highly successful business builder and serial entrepreneur

Mr. Doug Kyle (Co-Founder) - successfully developed a very large insurance organization

Mr. Jeff Hoffman (Founding Partner) - co-founder of Priceline.com and inventor of the airport ticketing kiosks and is a self-professed serial entrepreneur that travels the world over helping others become entrepreneurs, meets with presidents of the United States, and the list goes on)

For more about the founders...

kulaBrands has a whole community that aggressively markets the new invention on the Internet both before and after the project launches and helps to make local, national, and international connections to rapidly increase the demand and brand recognition. 

Blue Ribbon Sports (BRS) didn't have any of that to begin with. 

Now let's look at the very first project kulaBrands started.

The Zip n Store Story...

Zip n Store is a very practical and unique invention that was created in June of 2016, launched on Kickstarter, and raised over $150,000 within 33 days (only 1% of funded projects reach the 100K mark!).  

Because of the kulaBrands online marketing support before and after its launch, within 2 months of launching, Zip n Store was viewed over 25 million times on social media sites.

It is now being sold on Amazon Prime throughout the U.S. (Amazon contacted them due to the incredible Internet activity and universal interest). 

With the extensive respect, expertise, and credentials of the kulaBrands founders, it is nearing completion of some multi-million dollar retailer contracts, Zip n Store's dream is becoming a reality. And, hand in hand, they are consulting Len as he goes through the legal processes of ratifying the contracts.

At the date that I wrote this article...only 1 short year has passed. They have far outpaced the first decade that Blue Ribbon Sports (BRS) muddled through.

And, guess what? kulaBrands members that contributed to its success get paid on everything they sell, including all future developments, any Amazon sales, and all sales anywhere in the world. And that check will only get better over time!

The Answer to the Question, Why Can't kulaBrands Be Like Nike, is simple...