#ixd504

Colophon Report

Using my sketches as a reference for my layout I set to work creating pages to hold my written content. I started by creating my colophon in Figma, before later moving on to recreate the design in Adobe InDesign. The reason I made this decision is because I find InDesign quite awkward to use, as such I felt quite hindered when it came to quickly explore different layout options as it would take me longer to iterate, by starting in Figma and later replicating my chosen designs in InDesign I could avoid this.

Overall, I'm happy with how my report has turned out. I ended up really liking my decision to have imagery backgrounds that bled into the other pages, it helped tackle the issue of excessive white space whilst also adding a creative flare. Additionally also like that my design has come out very consistent overall, making it appear well-polished and thought through

Colophon Report Content

To kickstart my report I wrote the content of my Colophon. In my Colophon I cover the following:

What Pitch In is

How Pitch In Works

My strengths and weaknesses going into the project

The challenges I faced during the project

Who the target market of Pitch In is

What technology/tools I used during the project

Final conclusion reflecting on the project

My aim during the writing of my Colophon's content was to outline all that I've accomplished during the project, from what research I conducted to the product decisions I made. Overall I think I've achieved this goal I've covered how my process has shaped Pitch In into what it is today, for instance in one section labelled "lack of topic knowledge" I explain that my initial understanding of the issue behind Pitch In was limited at the beginning so I had to make up for it with lots of research, I then go into detail regarding what research I conducted and how it shaped the product such as the use of user testing to find faults or room for improvement in my product designs.

I’ve moved really far in a few weeks regarding brand development of my card game project for final year. Originally it was called refracted and characterised by black backed cyan and magenta illustrations framed by Art Deco elements.

As I’ve moved on with content design, the aesthetic has grown and evolved. I settled on a type pairing: Space Mono x Playfair Display. But as I continued with content design and experimenting with the content itself, I found myself leaning heavily on the Playfair Display font family. 

Quotes = Playfair Bold, attributions = Playfair Italic

Questions = Playfair Italic

Tasks = Playfair italic (body copy) bold (headings)

After stepping away from colour for an extended period of time, I find myself wanting to stick to black and white. Or perhaps an anthracite/cream combination. Monochromatic and timeless. 

I’ve been looking at brands for inspiration and have included some below.

Kickstarter Launch Date 

I know this post has past the deadline so I do not expect any marks from it I just wanted to put it up so I can still track my on progress on the campaign. I had everything on my Kickstarter finalised then was made aware that I could include delivery charges on top of the my their prices so I had to slightly amend the prices to make them a little cheaper so people wouldn't feel so put off with the delivery charges. 

It took them a day to confirm my identity and then after that I just had to submit my payment details and then send it over for review which usually takes 3-4 Days with Kickstarter  but it only took 2 minutes so that was a surprise.

This is another project I really liked the design off. The way they have placement, colour and other content is just perfect. 

Dribbble and Behance are great inspirational websites where designers post their work. With these project the way the people have designed and displayed them makes you want to download the app and use it and that's what I want to work to do.