π‘ Key Tips to Grow on Instagram in 2025:
Use the 40/30/20 Rule
β 40% Carousels, 30% Reels, 20% Photos
(Carousels are dominating right now. Details in my July 17 post: βReels are Dead.β)
The Profile Grid is dying
β Feed-first discovery means you donβt need a perfectly curated grid anymore.
SEO = major opportunity
β Static and video posts are now searchable on Google. Learn IG SEO. Itβs huge.
Posts either FLOP or go viral
β Thereβs rarely an βin-betweenβ now. But viral posts stay alive for weeks or even months.
Create DM-worthy content
β Shares & Reposts now heavily influence Reach. Focus on content people want to send to friends.
Instagram is no longer just a place to post pretty photos.
Itβs a competitive platform β and those who adapt will win.
π§ Learn. Experiment. Evolve.
And if you found this helpful, reblog or share it with a creator who needs to hear it.