#iceefest

Cel mai mare eveniment dedicat Internetului şi tehnologiei, care are loc în România joi şi vineri săptămâna aceasta la București, a intrat în linie dreaptă. A 5-a ediţie a Interactive Central and Eastern Europe Festival – ICEEfest – este şi cea mai amplă de până acum. A fost pubicată agenda finală şi s-au emis noi bilete, inclusiv reduceri pentru studenţi Discursul NETFLIX, urmat de prezentări…

6 different stages, 3,500 delegates, 100+ international speakers, a whole open air summer camp, comedy shows, live music, parties and more. The Interactive Central and Eastern Europe Festival – ICEEfest – will take place in Bucharest, Romania, for the 5th year in a row.

CEEs prodigy event dedicated to the Internet and its huge impact on the economy, communication and almost all aspects of everyday life, celebrates its 5th anniversary with a complex agenda and with a CEEU first exclusive presentation by NETFLIX. Joris Evers, NETFLIX Vice President, Head of Communications for Europe, Middle East and Africa will be this year’s keynote speaker.

THE GLOBAL GIANTS category will include industry killers like Google, Facebook, Instagram, LinkedIN, Yahoo and Tumblr. But those are not the only ones who have completely changed the world. There are amazing companies that have shifted industries like music, tourism and urban transportation and will be joining us. To name a few - Shazam, Maker Studios, Tripadvisor and Uber.

JOURNALSIM AND DIGITAL CONTENT will be eyeballed by the heavyweights from CNN, Euronews, BBC, Eurosport, Discovery Channel, Vice, Le Monde, Corriere della Sera, RTL, Dogan and Ringier.

CREATIVITY in communication is the icing of the cake. Our pastry chefs this year come from the authors of some of the most viral digital campaigns: The Zoo (Google), R/GA, DDB, BBH Live, Lola Mullen Lowe, Catapult, Palladium, 4 Wise Monkeys and many more.

VIRTUAL REALITY is the next stop, to which we have dedicated several sessions with companies that mix the hip and hype of this segment: Hololens, Khora, Grand Visual, Design4Real, Inition, WildBytes, Discovery AR, Happy Finish and others.

EHEALTH. This year’s ICEEfest launches its first satellite event, ICEEhealth, exclusively dedicated to the impact of technology and interned on the medical world. Companies such as Human Ecosystems, Deamjay, Omixy, Mira Rehab, Skin Vision or Quealth will bring to the forefront the most revolutionary products and ideas in this ecosystem.

E-COMMERCE AND PERFORMANCE marketing will be addressed by Google and Facebook, the experts from House of Kaizen, uSwitch, Verve, Hotjar and many others.

ADTECH. Marketing complex technologies and content distribution are represented by AppNexus, Xaxis, Ooyala, Sizmek, Criteo, Sociomatic, Mather Economics, Playbuzz, Centro, RavDefender and not only.

The festival will take place in Bucharest, Romania on June 9th and 10th and will also have focused areas dedicated to investments and startups, but also, music, film and comedy.

ICEEFEST: Florin Grozea, Dan Popi, Marius Moga, Zmenta, Ionut Bodonea si Julia Karr

Iată înregistrarea completă a panel-ului găzduit de mine pe 12 iunie la ICEEfest 2015 – cel mai mare festival dedicat New Media. Everybody is running after online views. Florin Grozea – Hit Yourself, Dan Popi – CAT Music, Marius Moga – Artist & Composer, Zmenta – A-list vlogger, Julia Karr – Google US and Ionut Bodonea – 10Lucruri will discuss about endorsed campaigns and more. Is the “celebrity…

Trend report #1

SLIDESHOW: Florin Grozea la ICEEfest 2015

Joi și vineri, 11-12 iunie 2015, am fost prezent la cel mai mare festival interactiv din SE Europei – ICEEfest 2015. În a doua zi de festival am avut un panel intitulat ”The war on views, share, likes” la care i-am avut invitați pe Julia Karr [Google US], Dan Popi [CEO Cat Music], Marius Moga [artist, producător muzical], Zmenta și Ionuț Bodonea [vloggeri de succes]. Dezbatarea noastră a fost…

#ICEEfest 2015 happened, people...

As you have noticed from social media, last week I attended ICEEfest‘s 2015 edition. I was lucky enough to attend the conference in 2014 too, as a staff member. I will be quick and short: this event is amazing & you don’t have to miss it! Not to mention that is brilliant to be part of the staff. Tip: if you want to volunteer for the next edition, subscribe for the reception job. You don’t get the…