Facebook will change the company's name to "Meta" for the first time since its foundation in 2004.
Facebook founder and CEO Mark Zuckerberg unveiled his new mission, Metawa logo, at a keynote speech at the "Connect Conference" held online on October 28 (local time. He also showed off his avatar. The logo uses the shape of a mathematical symbol ()) meaning infinity to shape the capital letter "M" meaning meta.
Earlier in 2014, Facebook has prepared the foundation for the metabus (a world where reality and virtual are mixed), such as acquiring Oculus, a virtual reality (VR) company. In 2019, it launched a VR-based social media (SNS) platform called "Horizon" beta service. Facebook plans to change the name of Oculus, a VR headset, to Meta and transform Horizon into Metabus SNS. However, the name and company structure of existing applications (apps) such as Facebook are maintained.
Some in the information technology (IT) industry say that Facebook seems to intend to renew its position as a company that has been shaken by recent internal disclosures while sending a message externally that it will strengthen its metabus business.
Facebook faced the biggest crisis in 17 years since its foundation as the "Facebook Paper" submitted by Francis Haugarn, former Facebook product manager, was reported to the U.S. Congress in October. Facebook paper is known to contain content that Facebook has committed unethical activities, such as cooperating with dictatorship and leaving hateful comments on social media as they are. "If Zuckerberg remains CEO, the company will not change," Haugarn said at an information technology conference "Web Summit" held in Lisbon, Portugal, on November 1.










