#highest search

May 28, 2019

Bollywood celebrities are one of the most-widely searched names across the globe. Every fan, admirer or Bollywood buff wants to know everything and anything about the stars. For years, the Khans as well as Sunny Leone has been ruling the search volumes. But who is the top Bollywood celebrity with the highest search volume in 2018? Well, you will be surprised to know what we got our hands on! We saw several trends for 2018.

In fact, Search Volumes around celebrities seemed to be driven by their personal lives as far as names like Deepika Padukone, Alia Bhatt, Salman Khan and Katrina Kaif are concerned, driving the numbers to dizzying heights. Also, while Shah Rukh Khan and Salman Khan have moved down in the bottom-half of the Top 10 celebrities in terms of endorsement monies, when it comes to Social Conversations both of them are way above the rest.

This is as per the Showbiz 2.0 report by Group M’s ESP Properties, which is the entertainment and sports division of the company. For those of you who don’t know, the report is a consolidated Indian Entertainment Marketing Report. It covers the Entertainment Industry in four parts – Film Marketing, Brands & Films, Celebrity Endorsements and Licensing in India. In the report, we found out several trends.

According to the report, Salman Khan is the leader with Search Volume of more than 19.85 million. Deepika Padukone comes in at number Two with a search volume of 15.22 million. Alia Bhatt completes the top Three with a search volume of 10.59 million

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