#guy chiswick

Retailers are not personal enough for online consumers

It’s not personal… for online consumers

Webloyalty research into online consumers has revealed that UK retailers could be missing out on as much as £66m in additional revenue through failing to personalise the experience they offer online shoppers. Over half of UK consumers said that they would make more of an effort to use a retailer if it offered a good personalised experience.

The top fifty…

How to Build Your Brand for Today’s Consumer

Today’s fickle shopper means that having a strong brand is more important than ever. Guy Chiswick, Managing Director of Webloyalty Northern Europe, discusses five areas which retailers should focus on when trying to create a strong brand identity to attract the modern customer.

Image Courtesy of Deepak & Sunitha, Creative Commons http://goo.gl/xfT7VJ

How to build your brand

In today’s…

Digital Retail Innovations: DPD Follow My Parcel Video #DigitalInnovation @DPD_UK #FollowMyParcel

Is the DPD Follow My Parcel app a digital retail innovation?

Having a look at the Digital Retail Innovations Report from Retail Insider, there are so many innovations that just stand out from the crowd. DPD’s Follow My Parcel is one of these, providing reassurance and convenience to customers waiting for parcels.

Video about DPD’s Follow My Parcel…

Is Greggs Rewards a Retail Innovation? Video discussion on the Webloyalty blog:

Is Greggs Rewards a Retail Innovation?

In this video, part of the Digital Retail Innovations series, Guy Chiswick from Webloyalty and ResearchFarm’s Daniel Lucht discuss the innovation of the Greggs Rewards app.

This video series is part of the launch of the Digital Retail Innovations Report by Retail Insider, sponsored by…

Brazil 2014: Looking at Consumer Spending

Who is going to watch Brazil 2014?

With over half the population intending to actively watch the World Cup, retailers have a captive audience to which they can cater. Given the timing of the games, this is all the more so since the majority of people are intending to watch from home – which means they are likely to buy snacks, food and drink to consume while watching.

A new set for the cup

With a…

How much do you really know about m-commerce?

Have you been paying attention to the revolution in m-commerce? Webloyalty’s Guy Chiswick answers key questions about the mobile market

Guy Chiswick leads Webloyalty’s Northern European operations at a time when mobile commerce is having a significant impact on the way we shop, and on the way retailers can influence us to buy. Today we put a few questions to Guy…

Can you give us a bit of…

The Future Of Retail: Webloyalty Video Transcript of 3rd Episode

The Future Of Retail: The Changing Roles Of Retail Locations | Webloyalty Research Episode #3

Guy: Hello, I’m Guy Chiswick from Webloyalty, and I’m here today with Neil Saunders from Conlumino to talk about our latest research titled The Future of Retail.

Question: what are the effects of the changing role of locations?

Guy:So another thing I noticed was the changing role of the physical…

Transcript for episode two of Webloyalty’s #TheFutureOfRetail discussion

This interview is between Guy Chiswick, Managing Director of Northern Europe for Webloyalty, and Neil Saunders from Conlumino. You can view the research report they are discussing…