Engage and Reach Your Target Audience
Lists are awesome. They are awesome for finding people, for recognizing people and following topics and interests. But probably the most awesome thing about lists is that they allow you to engage and grow your Twitter network in targeted ways. After all, that is a key reason to be on social media: to find and network with people who have shared interests and to create conversation around your business on topics that are relevant to it.
And so to help users realize the full potential of lists to help you with this goal, we are now introducing free engagement analytics to all users - analytics to show you how many people from a list follow you, RTed you that week or mentioned you.
These analytics will be viewable under the new "formulytics" tab when you click on a Twitter list from your Formulists home page. Don't have Formulists yet? You can check out some of these demo lists and see what you think! Definitely keep me posted if you need any help or have any questions. Cheers!
