Check this out! The Sun Worshippers setup at the New York World's Fair in 1939 looks VERY similar to Sally Rand's Nude (Dude) Ranch in San Francisco at the GGIE.
It cost 25 cents* for attendees to visit the Dude Ranch, which would have dissuaded many from taking a peek, but was likely very popular with single men. Variety Magazine from March 1, 1939 announced: "Frisco exposition attendance the first seven days, exclusive of passes, totaled 452,393; Approximately 40,000 kids attended the Fair on dime day, Washington's Birthday (22). Top draw on the Gayway (midway) is Sally Rand's Nude Ranch, which grossed $40,000 In eight days. Cliff Wilson's Snake Show has played to over 9% of fair's total attendance at a dime a head. Robert Ripley's Oddltorium with a $3,500 weekly nut grabbed around $8,000. Infant Incubator concession took about $5,000. 'Cavalcade of Golden West,' expo-financed spectacle, is a slow starter, just about made its nut which is $1,400 a day."
But back to The Sun Worshippers in New York, I have to wonder if three women were extremely bored and extremely burnt by the end of the fair...unless they were constantly rotating the ladies on display (very likely). There's a stock photo online that shows the three women with a big crowd of men ogling the display.
These three women at the New York World's Fair are on display with the NTG Sun Worshippers, New York, New York, 1939. It was part of the Bro
*I was able to confirm the cost of admission was set at 25 cents per person to see Sally Rand's Dude Ranch, at least it was noted as such in the investor letter sent out to raise capital for the Ranch, coming from the Bert Levey Circuit of Vaudeville Theatres.
