#freshconnectiontv

The Fresh Life: Building and Branding (Webisode 8)

FreshConnectionTV presents "The Fresh Life", a webisode series by Fresh Connection Brand documenting the lives of each FCB partner as they embark on their everyday lives journeys.

In this webisode "Building and Branding" it features a behind-the-scenes look at the Fresh Connection Brand staff along with musical artist @AleyaJames and visual art guru @Quori during the making of Aleya James "Aww Yeah EP" EPK. Longtime FCB member @RipInPeace makes his first Fresh Life appearance as well.

The Fresh Life: Behind-the-Scenes of "The Search" (Webisode 7)

FreshConnectionTV presents "The Fresh Life", a webisode series by Fresh Connection Brand documenting the lives of each FCB partner as they embark on their everyday lives journeys.

#iCopped January 2012

#iCopped is a web-series collaboration between Fresh Connection Brand and StayFreshOnline.com featuring Johnnie Fresh as he takes you through some of his favorite sneakers that he "copped" along the way.

This webisode comes as the first installment to the series relaunch in 2012, and features a look at the Leaders 1354 x Adidas Mid Forum, Jeremy Scott Adidas Originals x 2NE1 "Wings", NikeID LeBron 9 "JRL Fresh", and the Retro Jordan X "Chicago" set to hit retailers in late January.

#SwagTalk: Loving the Crew

"They loving the crew."

*Fresh Connection Brand #SwagTalk Collection available now here.

#SwagTalk Winter 2011

Fresh Connection Brand presents #SwagTalk featuring Creative Director @JoshBeFresh, Brand Director @JohnnieFresh and @JordanFresh showcasing pieces from the Winter 2011 limited edition collection.

The Fresh Life: "Writing the Future" (Webisode 6)

FreshConnectionTV presents "The Fresh Life", a webisode series by Fresh Connection Brand documenting the lives of each FCB partner as they embark on their everyday lives journeys.

In this webisode we follow Creative Director Joshua Gadson through his adventures at the annual Project Magic in Las Vegas. We also capture Brand Director Johnnie Fresh during his time in Atlanta as the recipient of JWT and the Marcus Graham Project's Bill Sharp Award.

The Fresh Life: "Living the Brand" (Webisode 5)

FreshConnectionTV presents "The Fresh Life", a webisode series by Fresh Connection Brand documenting the lives of each FCB partner as they embark on their everyday lives journeys. In this webisode "Living the Brand" it features Fresh Connection Brand partners at the annual Wades World Foundation Youth Empowerment Summit in Chicago, IL hosted by NBA Superstar Dwyane Wade. The #FCB partners are seen helping with behind the scenes work along with sharing their story and words of inspiration to the youth of their hometown. In this webisode we also get our first glimpse at the strategic partnership landed between Fresh Connection Brand and Culture Yogurt, the next generation of great tasting and healthy non-fat frozen yogurt.

The Fresh Life: "Secret Weapon" (Webisode 4)

FreshConnectionTV presents "The Fresh Life", a webisode series by Fresh Connection Brand documenting the lives of each FCB partner as they embark on their everyday lives journeys. In this webisode "Secret Weapon" it features Fresh Connection Brand Women's Creative Director @JaeKristina embarks on her post college journey moving out of her apartment heading back home to her Chicago roots. We also see her in action preparing for Fresh Connection Brand's Fall 2011 release and hitting a pretty fresh thrift store.