#frameadvice

Most people pick sunglasses based on what's trending or what looks cool on the display — and then wonder why they never actually wear them. The truth? There's a frame made for your exact face shape. It's not about luck or style instinct. It's one simple rule: your frames should contrast your face shape, not copy it. Round face? Go rectangular. Square jaw? Try soft round frames. Heart-shaped? Aviators balance everything out. Once you know this, you'll never walk out of a store with the wrong pair again. Save this for your next shopping trip — or drop your face shape in the comments and we'll point you to exactly what works.