#foundation content

How to Write Foundation Content Articles?

photo Wendell @ Flickr

Most of us write good content publish it on our blog. Writing evergreen, niche foundation content articles are very important. Writing a handful of such article will give us the basis to build the rest of the article on your blogs. I call them as your base! As if the base is strong you would be able to build a nice building, the similar way if you find content for few base…

Great case study in creating content in the social media age. Taco Bell was reintroducing their Beefy Crunch Burrito - a menu item that comes and goes every few years (think McRib.) It returned on May 23rd and they sent out a tweet asking their followers what they'd do to prove their love for the burrito. We didn't cast Rueben or Justin - both real people and both videos 100% authentic. Our partners at Digitas gave the greenlight on a Sunday. We shot on a Monday, edited Tuesday, finished on Wednesday, and the videos were posted on Thursday. James Lipetzky directed both pieces and edited Skydive. Nick Pezzillo edited Tattoo.

Tatto