Getyoo announces a partnership with Eventattitude
Getyoo announces a partnership with Eventattitude to further develop opportunities for interaction between social networks and fun experiences on events or on brand activation operations.
Encouraged by the success of recent projects combining the experience on the event and its extension to Facebook (Fiat / Lancia at the Motor Show and Belgacom International Thriller Film Festival Liège), Eventattitude has concluded a partnership with Getyoo to accelerate its development in this area. This agreement will also allow to broaden the range of possibilities.
Founded in April 2009 and based in Brussels, Getyoo is a company active in the field of paperless information services for the events and meetings industry. True effective alternative to paper waste, Getyoo allows to exchange digital business cards and to select digital information using a contactless smart card (NFC).
It is this same technology that promotes the development of experiments in which gestures that are made on site ("Real Life Shares ") have an extension on social networks like Facebook, Twitter or LinkedIn, for example.
For the advertiser, the advantage is clear: the many people implied in the fun experience at the event will be as many relays of information to their networks of online friends.
For the start of their partnership, Eventattitude and Getyoo will take the time to select some pilot projects in the coming weeks.
The development of joint activities will combine the complementary approaches taken so far by the 2 partners: Getyoo will continue its policy of partnerships with event organizers in order to deploy a standardized technical solution. It is on this basis that Eventattitude will develop tailor-made solutions for each advertiser by combining their well known ingredients: SMILE - ACT - PLAY!
