#ecoliner

Geannoteerde briefing: Informatie Reduxion Ecoliner

(13 maart houdt Reduxion een informatieavond over de Ecoliner omdat er door deze en gene vragen werden opgeworpen over dit wonderapparaat. Hieronder cursief mijn vragen en opmerkingen over deze brief)

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De Reduxion Ecoliner werkt zowel op vloerverwarming als op radiator. (Fijn, want dan is het inderdaad een optie voor CV-vervanging)

De techniek van de Reduxion Ecoliner is stroom gestuurd. (Hie…

Having a mind blowing idea, something that is truly new and original, and absolutely world changing… simply is not enough.

I am no advocate of statistics per se, but let me quote someone who manages to make my point quite eloquentl

Doing anything worthwhile takes forever. 90% of what separates successful people and failed people is time, effort, and stamina.

(A worthwhile read, if you haven’t yet: Hugh MacLeod’s manifesto ‘How to be creative.’)

And so, team FairTransport is putting in the hours/days/weeks/months on their inherently successful idea Ecoliner. Several business meetings have passed already, hosted at Deloitte, where experienced advisors help our passionate team to transform their idea into a viable business. Quite a change in lingo, from starboard and foresail, to stakeholders and investment-brief. But our sailors are determined to make it work, and add the skills of businessmen to their talent

Making the Ecoliner a profitable business is an essential step: the team needs investors and a solid business plan to get their idea afloat. An 8000 tons hybrid cargo sailing ship needs to be designed, built and operated; a complex and costly operation!

The Ecoliner is no hobby project, it isn’t a costly fairy tale. It truly is a solid investment! The ship is faster than regular cargo ships and uses far less fuel, making it a very competitive business for the transport industry. And of course, the environment is a tremendous winner in this deal. A trait that consumers around the world are more and more adamant abou

So what can you do, to help the business of the Ecoliner?

Demand CO2 free transport of anything and anything you buy! At the end of the chain, it’s you - the consumers - who are pulling the strings. Pull them in the right direction, and help change the world for the better.

So this is what Fred Pearce - an environmental consultant to New Scientist - revealed in late 2009:

‘Just 16 of the world’s largest ships create as much pollution as all the cars in the world.’

THUNK! (sound of jaw dropping to the floor) Wait... what?! Only 16 ships? 

Here I am, focused on electric or hybrid cars. Taking public transport. Cycling 45 minutes to work every day. Doing anything and everything to cut down on car emissions. But at the same time a mere 16 ships are pumping out as much toxins as all the cars on earth combined? Good grief!

On the one hand, these are disheartening figures. Minimizing my own carbon footprint - which is completely overshadowed by the mega-footprints of these vessels - seems so pointless in comparison. Yet on the other hand, I do see opportunity. Make a change in the shipping industry, and you could really make tremendous difference. As I see it, we could try to cut down on emissions of all those 800 million cars in the world. Or focus on just 16 cargo ships. That last figure is at least something I can get my head around...

But of course it isn’t that simple.

It’s all a matter of costs. Due to the competitive market, cargo aims for cheap. Ships ‘burn the cheapest, filthiest, high-sulphur fuel: the thick residues left behind in refineries after the lighter liquids have been taken. The stuff nobody on land is allowed to use.’ The stuff is like tar, the same as asphalt.

Our global economy depends on the shipping industry. Good chance that the breakfast you ate this morning, the bus you took to work, or the computer you’re reading this on, are all to your disposal because of shipping. Take shipping away, or tinker with it’s dependability, and our economy will collapse (further).

Moreover, these cargo ships have to travel great distances. Enormous amounts of fuel are needed. I mean, you can’t simply stick a sail on these ships, now can you?

Well, yes you can. More or less. Or so Jorne Langelaan says, from Fair Transport. It is actually as simple as that.

Fair Transport is developing a new kind of cargo ship: the Ecoliner. Yes, a ship with sails, to make full use of the winds on the open seas. With a hybrid engine for those off moments when an extra kick is needed. And for everyone who is worried that their cargo won’t arrive on time: a sailboat is just as fast as a motorized cargo ship!

So, let’s do this idea!

Questions? Well, I have tons of ‘em. Lucky for me, I’ll be blogging on the progress of team Ecoliner to keep you posted. Let me know if you want me to delve into any special issues or thoughts. I’m your blog-reporter, use me as your extended... whatever!

Oh, a final fact of note: the Ecoliner is set to sail in a mere two years! Mark 2013 in your calendars as a year of tremendous change. We are sailing!