#ec cybersecurity

Recent incidents, such as the breach at MGM Resorts, serve as stark reminders of the potential consequences of inadequate security measures.

Sara Behar Contributor Sara Behar is a content manager at YL Ventures, where she promotes the firm’s cybersecurity expertise and provides value-add support to the firm’s portfolio companies with content creation and strategic initiatives. Even in the usually exciting world of cybersecurity, discussions on enterprise security budgets tend to veer toward the mundane. However, today’s…

Steven Tamm Contributor Share on Twitter Steven Tamm is a technology adviser to Spin.AI and a former Salesforce CTO with extensive experience in cloud computing, e-commerce, virtualization, developer tools, cybersecurity, compliance and SaaS. Managing security across multiple SaaS cloud deployments is becoming more challenging as the number of zero-day and ransomware attacks continues to rise.…

Ilia Sotnikov Contributor Share on Twitter Ilia Sotnikov is a security strategist and VP of user experience at Netwrix. Not that long ago, few companies even considered purchasing insurance to mitigate their financial exposure from a cyber incident, and for those that did, obtaining a policy was as easy as filling out an application and writing a check. Those days are now squarely in the…

Ross Haleliuk Contributor Share on Twitter Ross Haleliuk is an investor and head of product at LimaCharlie.io. More posts by this contributor Time to trust: Questions cybersecurity customers ask and how to answer them 4 ways cybersecurity startups can boost adoption and shorten time to value The conventional product management wisdom suggests that one of the responsibilities of a product…

W elcome to the TechCrunch Exchange, a weekly startups-and-markets newsletter. It’s inspired by the daily TechCrunch+ column where it gets its name. Want it in your inbox every Saturday? Sign up here. This week, I look into cybersecurity sales, developer content marketing, and fundraising pitches through a common lens: The importance of understanding your audience and putting it first. —…

Ross Haleliuk Contributor Share on Twitter Ross Haleliuk is an investor and head of product at LimaCharlie.io. More posts by this contributor 4 ways cybersecurity startups can boost adoption and shorten time to value To bring PLG to cybersecurity, let’s change our hiring habits Building products and companies in cybersecurity is not an easy task because in many ways, the industry behaves…

In cybersecurity, the phrase “what they don’t know won’t hurt them” is not only wrong, it’s dangerous. Despite this, it’s a motto that remains in many organizations’ PR playbooks, as demonstrated by the recent LastPass and Fortra data breaches. LastPass has refused to answer any of TechCrunch+’s questions since it confirmed in December that hackers had exfiltrated customers’ encrypted password…