#davidmihm

This was one of the top suggested sites according to business insider. He doesn’t give away free advice, so the pages on this site are really just about how wonderful David Mihm is. So, let me summarize the entire site, so that you don’t have to. If you are a small business hire David Mihm for $300 an hour. Medium business? You should also pay David Mihm $300 an hour. Big business? Yep, you too should pay David Mihm $300. Non-profit? Guess what? You too should pay $300 an hour for his amazing advice. 

Article Published June 2011

SUMMARY

The number of digital marketing opportunities that SMBs must try to make sense of has become overwhelming

This survey focuses on one small sliver of the digital marketing space: how to improve ranking in Google Places (Yahoo and Bing Local use same factors)

Big change in Google Places in October 2010 - "Blended" Place Search, shows a hybrid of Place-related and website-related snippets on result page. 

Also, besides UI change, the weighting of signals Google uses for these Blended results differs from traditional Local results (the so-called "7-Pack" or "3-Pack").

Rollout of its "Hotpot" rating and review system (now formally a part of Places)

Continued increase in the influence of social and personalized signals in its organic results

Public announcement of the time it takes your website to load as a ranking factor.

With this survey, local search experts submit which factors they think are being used by the Place Search algorithms ?

SURVEY SUMMARY - 2011 Top Ten:

Places page has physical address in city of search

Manual owner-verified Places Page

Places Page has proper category assignments

Volume of traditional structured citations (IYPs, data aggregators)

Crawalable website URL matching Places Page URL

Page rank, authority of website home page

Quality inbound links to site

Crawlable phone number matching Places Page phone number

Local area code on Places Page