#copyrightlaw

The planned EU copyright reform constitutes a massive threat to the free exchange of opinions and culture online. Together, on 23 March 2019 we call for a Europe-wide day of protests against the dangers of the reform.

Article 13 will lead to the use of error-prone and costly upload filters, as the demanded pre-emptive identification of alleged copyright violations is not feasible any other way, even if the term "upload filter" is not used in the wording of the law explicitly.

Upload filters will block legal expressions of opinion and creative contents, as automatic systems cannot accurately distinguish legitimate uses from copyright infringements. The intended safeguards are not sufficient to prevent such erroneous filtering. Smaller platforms would see their existence under threat, as many of them fall within the scope of Articles 11 and 13 (or must at least fear being included), regardless of whether copyright violations are a problem on these sites and apps today, or whether they have the resources to actually fulfill their newly-imposed obligations.

We support the rights of all creatives and are in favour of a modern copyright as well as a democratic regulations of market-dominating digital giants. However, the reform in its current form will do more harm than good for the people in the European Union. Therefore it must be rejected.

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The FIFA World Cup is more than a global sporting event—it is a highly protected intellectual property ecosystem involving trademarks, copyright, broadcasting rights, licensing, image rights, domain names, and digital assets. For businesses and marketers, using World Cup-related names, logos, imagery, slogans, or tournament references without authorization can create significant trademark, copyright, unfair competition, and ambush marketing risks. Campaigns should also be reviewed based on the laws of each relevant jurisdiction, as legal protections can vary between countries. The key takeaway? Businesses looking to capitalize on World Cup excitement should develop original campaigns, avoid implying official FIFA affiliation, and seek legal advice before launching cross-border or digital marketing campaigns. 👉 Read the full article: